Facebook: The Social Media Revolution

Written by Paul van Veenendaal on October 10th, 2007 |

A number of marketeers and companies are already using the Facebook Application Platform succesfully to spread their viral marketing campaigns, e.g. Bob Dylan Facebook application, EMI & Springdoo Facebook app, Free Burma and Slide. FaberNovel Consulting released an interesting study providing an insight into Facebook (via BoonDoggle). See also Forrester’s presention about Facebook by Charlène Li.

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