MicroSkype: Will Microsoft Buy Skype Also?

Written by Igor Beuker on February 2nd, 2008 |

Microsoft is shaking and breaking up the digital media landscape by announcing its bid for Yahoo! It’s clear that Microsoft with the Yahoo! purchase wants to claim back a part of the SEA cake from Google, since Microsoft’s portals MSN have clearly lost the battle for the big SEA Dollars…

But, if Microsoft will own Yahoo!, Microsoft will control the largest chunk of the global IM users, by having MSN Messenger and Yahoo! Messenger in it’s stable. With Hotmail, MSN Messenger, MSN Spaces, Yahoo! Messenger, Flickr, Del.icio.us and a small piece of Facebook, Microsoft will own many more conversational and social media.

Since Microsoft really wants to beat Google (that is not doing extremely well with Gmail and GoogleTalk), I feel buying Skype would be the next logic and strategic step for Microsoft, because eBay doesn’t seem to know very well, how Skype should empower global e-commerce?

MicroSkype, wouldn’t that be an idea? What do you think Microsoft should do to beat Google? Share us your thoughts..

2 Comments

• laurens says:

  February 4, 2008 at 10:35

  I believe Microsoft should strangle Google’s “Aorta” or air supply, and that is their revenue stream.

  Adsense should be half of Google’s revenue, so maybe Microsoft can provide an advertising system where ads are much more targeted to the content than Google Adsense does right now. I run some Google ads on my blog and the relevance varies every day.

  Reply
• Igor Beuker says:

  February 7, 2008 at 18:49

  @ Laurens

  I think Microsoft will try to do so.. but it will be tough though..

  Reply