Sexy Texting With Virgin Mobile: Let’s Have TXT
Virgin Mobile USA, the US wireless unit of Richard Branson’s Virgin Group, has launched on February 4, 2007, a website to help people learn the fine art of sexy texting and to promote their Wild Card cell phone and text messaging plans.
At Letshavetxt.com, developed by advertising agency McKinney out of Durham (North Carolina), visitors can work with a number of “trained professionals” to practice and hone their promiscuous adult texting in a safe, playful, but very live environment. It has been found a satisfying alternative to the real thing and it takes consumer engagement to a whole new level.
