Archive for April 15th, 2008

Sock Puppets Promote Iceland Express

Written by Paul van Veenendaal on April 15th, 2008 | no comments

Iceland’s low fare airline Iceland Express, based in the Icelandic capital of Reykjavík, has launched a new fun viral campaign called “Iceland Socks“, involving a rag-tag bunch of loudmouth sock puppets with questionable taste in clothing.

Iceland Socks

Visitors of Iceland Socks can customize their own experience in Iceland, by adding subtitles or selecting scenes depicting thirteen well-known Icelandic tourist attractions e.g. Geysir (the best known geyser in Iceland), The Blue Lagoon (a lagoon that holds geothermal seawater), Reykjavík (Iceland’s capital), Jökulsárlón (a lagoon full of icebergs, broken from glaciers), Mývatn (lake renowned for its natural beauty), Seljalandsfoss, Seyðisfjörður (one of Iceland’s many fjords), Skógarfoss (one of the most spectacular waterfalls in Iceland), Snæfellsjökull (a glacier visible from Reykjavik), Þingvellir (an important place in Icelandic history), Reykjavíkurtjörn (Downtown Reykjavík) and an Icelandic restaurant.

(more…)