Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This weeks Viral Friday #1 position goes to Nike with Kobe Bryant Jumps Over Snake Pool. Last month Kobe jumped over an Aston Martin to promote Nike’s Hyperdunk shoes. This time he teams up with the guys from Jackass to perform another ‘jump-stunt’. The runner up spot is for Weezer with Pork And Beans. The new music video for “Pork and Beans” by indie rock band Weezer is a Battle of the Viral Video All Stars of sorts. Biggest Drawing in the World completes this week’s top 3. Swedish artist Erik Nordenankar drawn a self portrait on our planet using a briefcase containing a GPS device which he sent around the world.
Do you want to see this week’s list from 1 to 10? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
This item is a must read for all CMO’s, Media and Advertising agencies. You already know ‘curiosity killed the cat’. But do you know how the UK Band’s The Get Out Clause creativity killed media budget?
In the UK hang over 13 Million security cameras in the streets: Big Brother is watching you. It reminds me of the visionary 1999 thriller with Will Smith and Gene Hackman: Enemy of the State, directed by Tony Scott.
More and more entertainment companies like Paramount and Universal are discovering the power of social media and viral marketing. And they should, since there content is mostly more compelling than the TV commercials of large brands (content is still king?)
The Save The Workers campaign features comedian Matt Berry (who has one of the funniest English accents) asking for support for their animators who are being afflicted with drug addiction, taurettes and unwanted attention from members of the clergy.
Visitors are encouraged to vote for which of the animators they would like to save, they then receive an e-mail from them with a funny personalized message. I like the appeal-O-meter at the site. And the Adult Swim Bebo page.
Are you a viral expert? Tell our community why you do or don’t like this campaign.
Warning: this item contains shocking material and evidence about Chief Marketing Officers in the US, UK and Netherlands, when it comes to taking website responsibility. Skip or zap this item if you can’t handle this ignorant behavior.
Once per quarter I get tremendously confused, furious and frustrated. Reason for my anger is the published study, done by Coleman Research for SDL Tridion.
From the study I learnt that over 75% of the senior marketing managers is not involved in the management of companies’ websites. Senior marketers leave large part of web communications to junior marketers and IT departments.
In April 2008, CMS software company SDL Tridion interviewed 100 senior marketing managers and 100 senior IT-managers in the US and the UK. The outcome of this study I find really horrifying.
Weezer, a college rock band* from Los Angeles just released their latest single, ‘Porks and Beans’, of their new album called ‘Red Album’.
For the video they got together a bunch of internet celebrities, such as Chrick Crocker, Gary Brolsma and Miss South Carolina, combined it with a few internet hypes and the end result - a video full of viral legends which goes viral itself.
Much of the traditional advertising does not connect on emotional or visceral levels with screenagers and young adult market segments. The Mini Ban Boredom viral campaign brings a new type of competitive intelligence to brand marketing: certainty a stories that connects to consumers.
Mini Cooper promotes its campaign with above viral internet commercial. And whether humorous, horrific, or hot-horny, viral spots connect with young consumers. So I feel that my competative creative digital agency Profero here shows how a vspot can become ‘a pass-along’ to peers.
Especially this simple but very smart and surprising Mini Cooper UGC application creates a story that engages consumers better than mainstraim broadcast or print channels. Do try and upload your URL or a photo
Please tell our community how you rate this campaign.
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This weeks Viral Friday #1 position goes to Levi Strauss & Co with Super Chill Monkey Does Hollywood. Two weeks ago Levi Strauss & Co scored a Viral Friday #1 position with “Guys Backflip into Jeans”. Last week the successor of this viral launched, scoring the #1 position once again. The runner up spot is for Drench Spring Water ft. Brains from Thunderbirds. Drench, a spring water brand, let’s Brains, Thunderbirds’ bespectacled scientific genius, dance to 1990s club hit Rhythm is a Dancer. Giant LEGO Boulder completes this week’s top 3. To promote the LEGO Indiana Jones game Electronic Arts and LEGO developed the “Giant LEGO Boulder” viral.
Do you want to see this week’s list from 1 to 10? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
How to disrupt Google? At the Microsoft’s Bill Gates shook up the powerful search industry by introducing Microsoft’s new Live Search Cashback product that shifts search advertising from cost-per-click (CPC) to cost-per-action (CPA) and promises to give a lot of the revenues back to users.
At the Advertising Leadershop Forum Advance08 in Seattle, Bill Gates yesterday (May21st 2008) introduced Microsoft’s attack at Google. I feel this will have impact on the search market and at Google’s stock price.
The key takeaway from the Live Search strategy: Google’s search dominance is growing, and Microsoft was defeated painfully at it’s own core busines: software and technology. Is this Microsoft approach both desperate and brilliant? See the full analysis at TechCrunch or see Bill Gates’ keynote at Advance08.
From all search and social marketing peers at ViralBlog, I just would like to know below: do you feel Microsoft’s move is desperate or brilliant? Tell our community!
Recently I wrote at ViralBlog that I felt Google seems to be the cafeteria of the internet and Facebook is like the new and trendy restaurant.
But if you take a look at the hilarious video cartoon below on the social networking wars, I might adjust my vision on social networks?
The video shows how everyone is being overwhelmed with a flood of requests to join all the different social networking sites, like Facebook, MySpace, HI5, Twitter and more.
Thanks to my colleague Rachid, whom found this great video cartoon at Scott Goodson’s Blog, the founder of StrawberryFrog.
Kellogg’s Nutri-Grain has just launched an online campaign to bring back the office tea trolley. The target audience is office workers in the UK. Campaign goals are to drive brand awareness and to create emotional engagement around traditional office breaks at 11 AM and 4PM.
The campaign has a dedicated micro site and allows visitors to create and sign an office petition, view the tv commercial and win a tea trolley for the office and a holiday for their boss.
