Skydiving Live With Honda
As far as I can remember (which, admittedly, isn’t very far!) Honda has always made highly qualitative ads. They are usually longer than the average ad, more elaborate and have a very high WOW factor.
Take for example their Cog Domino , the Vroom Vroom Choir and the Balloon adverts. Their campaigns have also inspired well viewed spoofs, such as the Vroom Vroom Splutter Kaboom Krghughh video.
Then again, they do have quite a tag line to live up to - The Power of Dreams. This time they’ve hired a team of skydivers to formation sky dive Honda into the sky.
Although it’s an impressive and well executed ad which has gotten a whole lot of attention already, I actually prefer this Honda ad with skydivers.
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M!hai @ Freshome June 5th, 2008 at 20:42
The bad part is that now they will have to spend time and money to show it to the world, because nobody was there in the sky to actually see the effect.