Written by Niels Bellaar on July 25th, 2008 |
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This weeks Viral Friday #1 position goes to Christian The Lion. In 1969 two men bought a little lion called Christian and set him free in Africa. One year later they go check on him. The runner up spot is for Ode To Joy. One month after Stars & Stripes FOREVER! (Muppets Variation) users are uploading their own version of Muppets videos. Font Conference completes this week’s top 3. CollegeHumor continues to make very funny videos, this is their latest.
Do you want to see this week’s list from 1 to 10? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
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Written by Igor Beuker on July 25th, 2008 |
Recently I heard my boss, WPP CEO Sir Martin Sorrell say in a Cannes panel: “from Frenemy to Froe. He was referring to Google, at which WPP spends about $850 Million a year.
If you understand the galactic power battle for media advertising Dollars, you will also understand the ever growing dis intermediation threat Google has become for all media agencies.
In my experience and vision, most very large advertising and media agencies, like most very large brands, suffer from corporate arrogance or ignorance. They think that they are able to move as slow as they want. But that modern business is about pacing up, innovation, measurement, accountability and changing (old) behavior. It’s the era in which getting things done talks, and thinking about it walks…
Here’s were you should doubt the theory of marketing guru Philip Kotler. In his time he was right about the 4 P’s: Product, Price, Place, Promotion. But, Mr. Kotler forgot P #5: People.
In todays organizations, the rapid changing world and media landscape, human capital is crucial. Specifically when it comes down to innovation, the power of change management and making difficult strategic choices faster than ever before.
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