Archive for February 28th, 2009

Bavaria Spoofs Heineken Walk In Fridge

Written by Igor Beuker on February 28th, 2009 | 4 comments

Dutch beer brand Bavaria just launched a TV commercial that leaves no mistake. It’s a professional spoof on the popular Walk In Fridge TV commercial from competitor Heineken, which was released late December 2008.

The first few times I saw the Heineken Walk In Fridge online, I almost wet my pants. A great consumer insight made the Heineken TV commercial very popular across many markets. It was viewed over 3 Million times at YouTube alone. It created incredible buzz and people watched it over and over again online.

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