The new online campaign by Martini takes the Italian drink back to its roots. They’ve let go of pretty boy George Clooney and returned to a bit of flair and slightly naughty.
Martini released this 2.51-minute video, which evolves around ‘Martini Moments’. According to brand, Martini Moments are all about feeling good and everything falling into place. The video has this nice summer vibe to it due to the scenes and the music.
Viral Friday is the weekly viral video chart of ViralBlog, showing the 5 most popular viral videos, commercials, games or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This week’s Viral Friday #1 position goes to U2 On YouTube. Last Sunday U2 streamed their concert from the Rose Bowl in Pasadena live to YouTube. The runner up spot is for Grocery Store Musical. The people from Improv Everywhere did it again: they caused a scene. This time six undercover actors burst into song in a grocery store in Queens. Assassin’s Creed – Lineage (Part 1) completes this week’s top 3. Next month Assassin’s Creed II will launch, so Ubisoft released the first part (out of three) of the very impressive Assassin’s Creed Lineage films.
Do you want to see this week’s list from 1 to 5? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
Get our ViralBlog asset: the Viral Friday Widget! By default the widget shows you the latest Viral Friday, but it’ll also show you the seven most recent postings on ViralBlog.
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We’ve seen some entertaining Guitar Hereo viral videos before, but now there’s Football Hero. The video features some freestyle football players, who play the Guitar Hero game, by kicking balls on coloured sensors, which correspond whit the game.
The technique behind the gigantic controller is called Arduino and it’s pretty awsome. (more…)
Google is one of the absolute leaders in the online world, so when Eric Schmidt makes predictions about the future people tend to take it a bit more seriously than your average fortune teller. At the Gartner Symposium/ITxpo Orlando 2009 he spoke of his vision on the internet and how it will evolve in the next 5 years.
We recommend you watch the full video for yourself, but below we will outline some of the key points.
For quite a few Star Wars fans, a dream has come true. They are getting a chance on 15 seconds of fame, literally, by recreating one of the Star Wars Movies.
On the Star Wars Uncut website the movie Star Wars: A New Hope had been cut into scenes of 15 seconds. Fans can claim these scenes (up to three in total) and film them using their own resources. In the end, the movie will consist entirely of user generated content.
This new book “Crush it! Why NOW Is The Time to Cash In on Your Passion” by Gary Vaynerchuk was released on October 13th. It shows you how to use the power of the internet to turn your real interest into real businesses. Have a look at the video to know why he wrote this book.
The always entertaining and informative Gary Vaynerchuk whose dual identity as business guy as well as a wine guy has made him known as the “Social Media Sommelier”.
As we covered previously Ford is really paving the way for social. Following its Fiesta Movement, Ford is seeking 2010 Fusion and Fusion Hybrid owners to participate in Fusion 41, an automotive relay race which aims to build awareness and excitement around the new Fusion. The Fusion owner of the winning team will have their vehicle paid off, and team members will win free gas for one year.
Eight participants will be chosen based on their passion for Fusion and their ability to share compelling information about the vehicle on the internet.
We like to keep track of all the big brands to see how they are making the most of all the opportunities offered by social media and we like what we are seeing from Coca Cola. We have recently noticed Coca Cola making some very interesting moves in social media.
They are working closely with the two fans who set up the Coca Cola Facebook Fanpage, they have joined Twitter and now they have decided to run a year long social marketing program very similar to the Ford Fiesta Movement and Tuscany’s ground breaking social media strategy to put the region on the map.
Viral Friday is the weekly viral video chart of ViralBlog, showing the 5 most popular viral videos, commercials, games or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This week’s Viral Friday #1 position goes to Jonas Brothers: Bounce. Big wig, headbands, mustaches and oversized aviators really get the Jonas Brothers bouncing!The runner up spot is for iDon’t, showing us all the things the iPhone can’t do. Balloon Boy Did It For The Show completes this week’s top 3. Because who hasn’t seen the boy that went missing in a balloon, all for the show?
Do you want to see this week’s list from 1 to 5? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
Get our ViralBlog asset: the Viral Friday Widget! By default the widget shows you the latest Viral Friday, but it’ll also show you the seven most recent postings on ViralBlog.
Sponsored item
Viral Friday is sponsored by ViralTracker – the independent third-party viral measurement company, since 2004. ViralTracker improves your viral marketing ROI and digital content with 300%. Watch the video demo, become an authorized reseller or request the rate card.
For lingerie and bra’s we often see compelling ads. Sex still sells and Wonderba has treated us with some clever ones. Today we noticed a witty guerrilla campaign from the small Amsterdam based, fashion and lingerie boutique Je m’ Appelle Nikki: The Bra Scrap Scheme – Get € 7,50 back for your old bra.
Interested I read along and saw this statement by the store owner: “The car scrap scheme was invented to help the car industry through this recession. But this recession is not only harming the car sector, it is painful to the beautiful world of fashion and lingerie as well. So who ever said that the fashion and lingerie industries do not need any help too?”
Next the owner told: “Our bra scrap scheme has just been launched as a witty clone of the car scrap scheme. In our bra scrap scheme customers can collect a € 7,50 discount on their old bra, when buying a new one.
We hope to earn attention with this bra scrap campaign and to boost our sales. Off course we will give the old bra’s to a good cause.”
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