A great creative case from Liechtenstein. Or is it? And haven’t we seen that idea somewhere before? The SpinAwards, the Dutch awards for creativity in digital media,is launching this year’s theme ‘Made in Holland’ with four great viral films. The creators gave ViralBlog the scoop for the first 2 videos, which you can see here!
Each film parodies a foreign ‘creative’, perfectly played by Dutch stand up comedian Horace Cohen. The creators of the videos got inspired by one of the recent winning cases at the SpinAwards.
Last week, Nike Sportswear released Nike True City: an iPhone app that provides unique insights into the six European cities London, Paris, Berlin, Milan, Amsterdam, and Barcelona. The new app tells you exactly where it all happens in any of these city and the accompanying video stunningly shows how the app works:
Nike’s device for True City is ‘Make The Hidden Visible’ and is inspired by local trendsetters showing you all the cool places and things to do. But what really differentiates this Nike app?
Since a year or two for the Belgians and a couple of months for the Dutch, the videos about Kabouter Wesley (Leprechaun Wesley) have become immensely popular. Everyone wants to follow the adventures of the kranky cartoon leprechaun.
As you can see, in this particular video you can hardly see anything. So what makes Kabouter Wesley so popular that over 25.000 people want to see this video?
Google has released a video of a Nexus One being unboxed. After all, when it comes to “unboxing”, ninjas know how to handle things, at least that what’s the description tells us. Although Samsung already made a great viral regarding unboxing videos back in 2008, which resulted in millions of views, we really like this one as well.
The video is a stop motion video and we find it pretty self explanatory.
You can see it here: (more…)
Sorry guys, we are not being paid by Coca Cola to write about them again. It just happens to be that Coke has found an online video that seems to be a viral weapon of mass affection with over 500,000 clip views at YouTube alone, since 12 January 2010. Will it hit our famous Viral Friday this week?
The video was created by Definition 6 for Coke. We hope to update you with more campaign details this week. For now: simple, fun and clever.
And it offers more opportunities to embed this video in a Coke campaign site, where Coke can ask people to opt-in if they want to be the first to know about part 2, 3 and more. So our idea: extend this video into a series of videos AKA a webisode.
As an avid fan of adidas campaigns I must admit, both the geek and sneaker fan in me jumped for joy when I first heard about a adidas Originals Star Wars Collection coming out. And this weekend adidas launched the accompanying video.
People are also invited to experience the Facebook application on the adidas site.
Viral Friday is the weekly viral video chart of ViralBlog, showing the 5 most popular viral videos, commercials, games or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This week’s Viral Friday #1 position goes to Guy Has Glasses Tattooed On His Face. In the video we see a guy who already has a lot of tattoos getting another one: a Ray Ban on his face. The runner up spot is for Breaking The ‘Unbreakable’ Mobile Phone. At CES 2010, a consumer electronics show, a BBC reporter tries to break the unbreakable phone after the CEO of the phone’s manufacturer promises he’ll get one for free if he succeeds. CL!CK: A LEGO Short Film completes this week’s top 3. The Danish brand is inspiring everyone to come up with great ideas with Legoclick.
Do you want to see this week’s list from 1 to 5? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
Get our ViralBlog asset: the Viral Friday Widget! By default the widget shows you the latest Viral Friday, but it’ll also show you the seven most recent postings on ViralBlog.
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A lot has been made of recent comments by Marc Zuckerberg, founder and CEO of Facebook, that privacy is dead. Without wanting to go into that discussion, fact is that a whole lot more personal information is now available and easily accessable.
Twitter shows you what someone has had for breakfast, Foursquare tells you who’s the mayor of the local Starbucks and Facebook is a constant reminder of your friends’ drunken shenanigans. But why share all this information?
In the past, RayBan has been rather successful when it comes to viral videos. Yesterday, RayBan released their latest video: “Guy Has Glasses Tattooed On His Face”
Under the name Never Hide Films, RayBan releases viral video to promote their glasses. In this series, their most successful video yet; the famous Sunglass catching video got over 4.5 million views on YouTube.
Since I was born in 1970, I’m not a digital native. And thus part of a lost generation. Believe me; I got my first internet PC at age 24. Becoming 40 this spring, I will probably also enter stage 1 of my midlife crisis? How you can recognize the signs: If you are thrilled by gadgets like the first wifi quadricopter that can be controlled by iPhone and iPod touch….
Honestly guys: I could have stated that my attention was captured out of professional reasons. Because this video has generated over 650.000 views on YouTube alone in just 7 days.
