Last year fastfood group Domino’s Pizza had a tumultuous public relations nightmare, when two employees from a North Carolina Domino’s Pizza franchise posted several gross videos on YouTube on April 15, 2009, which gained worldwide notoriety. Bloggers uncovered the identities of the employees, who later were arrested and jailed for food tampering.
Domino’s USA President Patrick Doyle response on YouTube in April 2009
The vast YouTube community was revulsed seeing the videos, yet watched anyway. Within a day the clips had been viewed about 200,000 times. The videos were reposted on other sites. By April 15, the number of views soared to nearly 1 million.
C-Mon & Kypski is a dutch four man band with music that goes from funk, rock to polka usually served with some hip-hop flavor. To promote their new track, they came up with a crowdsource concept where fans can become a part of the new videoclip.
The One Frame Of Fame concept proved to be effective. Almost 7.000 fans already send in their pictures. Continue to read on about the concept.
For the second time in a row, iPhone has been named the most social brand in Vitrue’s top 100 of social brands. The first time was in 2008 and now it turns out iPhone has taken the no. 1 spot again for 2009.
The runners-up are Disney, CNN, MTV and NBA, a pretty random top 5. So what are Vitrue’s criteria for a brand to be social enough for their top 100?
Viral Friday is the weekly viral video chart of ViralBlog, showing the 5 most popular viral videos, commercials, games or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This week’s Viral Friday #1 position goes to DJ Earworm: United State Of Pop 2009. Another year, another mashup. DJ Earworm created a mash up of the, according to Billboard, top 25 hits of 2009. The runner up spot is for The Most Useless Machine Ever. If you switch it on it switches itself off. It’s almost hypnotic to watch this machine in action, and so though 1.3 million others the past weeks. Travis Pastrana: Red Bull Jump completes this week’s top 3. On New Year’s eve Travis Pastrana jumped his rally car on the Red Bull New Year No Limits event and we can’t stop watching the video.
Do you want to see this week’s list from 1 to 5? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
Get our ViralBlog asset: the Viral Friday Widget! By default the widget shows you the latest Viral Friday, but it’ll also show you the seven most recent postings on ViralBlog.
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We know that social media marketing could have a positive contribution to your organic search results and you’ve might have read some articles already about the ‘power pair’ regarding page ranking and link building. But are there other things we could benefit from, using these two powerful competences together? I think we can.
We’ve decided to offer a helping hand towards all marketers and brands who have set their minds on social media in 2010. These 5 resolutions are just a start. We’re wondering if you can submit more must have resolutions, in order to complete the list into a total of 10. So insert your social media resolutions in the comments!
We recently covered Pepsi and their decision to invest $ 20 million dollar in a social programme instead of Super Bowl advertising. Now we want to share with you Coca-Cola’s new Social Media Policy. First an interview with Adam Brown, Head of Social Media @ Coca-Cola.
Quite interesting to know: It’s only 3 pages. A social media policy should be a addition to existing company policy–you don’t need to start from scratch.
By now we all are familiar with what skillful driving and a rally car can do; 2009 was Ken Block‘s year. But Ken is not the only rally showman; meet his Subaru teammate Travis Pastrana.
Three years ago Block set the jump record of 171 feet, and for Red Bull’s New Years, No Limits series Pastrana wanted to break that record by over 100 feet. And he succeeded. Since 31 December the video got 580,827 views on YouTube, but there’s more…
Harbin beer (哈尔滨啤酒) is one of the popular beers along Tsingtao Beer (青島啤酒), Yanjing Beer (燕京啤酒) and Zhujiang beer (珠江啤酒) in China. The beer company is founded in 1900 by the Russian national Ulubulevskij in the city of Harbin, and is now part of beer giant Anheuser-Busch InBev. Harbin is nicknamed “Ice City” cause of its long cold winter and its beautiful display of ice sculptures in December and January.
Harbin beer ice sculpture. Watch this video on YouTube.
On December 24 the above video, entitled “零下34度！年终巨献！惊爆你的眼球……!” was uploaded to the popular Chinese video sharing site Youku (优酷网). In the clip four Chinese citizens create an ice sculpture of Harbin’s Saint Sophia Cathedral by pouring Harbin beer on a square at a temperature of 34 degrees below zero or minus 29 Fahrenheit.
Viral Friday is the weekly viral video chart of ViralBlog, showing the 5 most popular viral videos, commercials, games or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This week’s Viral Friday #1 position goes to Kim Kardashian Salads. American fast-food restaurant chain Carl’s Jr. asked Kim Kardashian to promote its chicken salad. And so she did. The runner up spot is for NORAD Tracks Santa. Every year on Christmas Eve NORAD follows Santa Claus as he leaves the North Pole and delivers presents to children around the world. Jack Bauer Interrogates Santa completes this week’s top 3. Is Santa really a nice person or is he actually a terrorist? 24′s Jack Bauer suspects the latter and wants answers.
Do you want to see this week’s list from 1 to 5? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
Get our ViralBlog asset: the Viral Friday Widget! By default the widget shows you the latest Viral Friday, but it’ll also show you the seven most recent postings on ViralBlog.
Sponsored item
Viral Friday is sponsored by ViralTracker – the independent third-party viral measurement company, since 2004. ViralTracker improves your viral marketing ROI and digital content with 300%. Watch the video demo, become an authorized reseller or request the rate card.
