ViralBlog were kindly invited to join the Corporate Social Media Summit hosted in London on the 28th and 29th of November. This is the final part of our full coverage of both days.
During day 2 we saw industry leaders from Brandwatch, Siemens and CME discuss some of the hottest topics within the industry right now.
VirComm Summit 2012 is a one-day conference for online community professionals, to be held on February 9th at the Royal Institution of Great Britain, London.
Is community management high on your list of prioroties for 2012? This is an event you should not miss. Our partners SocialMedia8 will be attending and providing full coverage.
ViralBlog were kindly invited to join the Corporate Social Media Summit hosted in London on the 28th and 29th of November. This is the second part of our full coverage of both days.
During this second part of day 1 we saw brands such as GSK, Cisco, Lego and O2/Telefonica discuss some of the hottest topics within the industry right now.
ViralBlog were kindly invited to join the Corporate Social Media Summit hosted in London on the 28th and 29th of November. This is part 1 of our full coverage of both days.
Interestingly, most people in the room were senior marketers at some of the largest and most successful brands. All these brands clearly social media very seriously as there did not appear to be a single intern in the room!
E-commerce has been around for almost 2 decades and is expected to grow to be a $200 Billion industry this year, according to Ad Week. It has added a layer of easiness to the shopping process, especially for people who hate shopping – such as myself.
And with many webshops now also following Zappos’ lead in offering free return shippings traditional shops will increasingly have to offer an experience to stay relevant.
Brands are increasingly starting to realise the importance of social media. Recent research by IBM among 1,700 leading CMOs indicated that social media is one of the key topics on their agenda moving forward.
But at the moment, many brands are still chasing the channels and focusing too much on cool concepts, rather than building long term relationships.
TNS have launched their latest version of the Digital Life study. The SocialMedia8 team have just followed the launch presentation and we have listed the key take aways most crucial to CMOs and marketers.
It’s a study conducted with over 70,000 people in 60 different countries. Not surprisingly, the importance of online and social conversations were highlighted as crucial to brands.
Are you an enthousiast of old cars, have a passion for social media or are a CMO in the car industry? Than this Facebook Fanwagen campaign by Volkswagen NL might be inspiring to you…
The Fanwagen from Fethi Uluak on Vimeo.
VW are currently asking their Facebook fans to vote for their favourite classic model – the T1 or the Beetle. People can vote by Liking their favourite.
We conclude Asia Week here on Viralblog with the news that Asian businesses are rapidly adopting social media. Burson-Marsteller conducted research among the top 120 Asian business, as ranked by Wall Street Journal’s Asia 200 Index.
Blackberry are in trouble. Social media is not the cause of it (we’ll get into that), but it has exasperated the problem. So please excuse the lame pun, but take the wider point on board.
October 10th, the problems begin as users start to realise they cannot use BBM, email or the internet. Quite essential elements of a smart phone, one could argue.
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