Filter set: Buzz & WOM

How To Choose A Topic For A Press Release?

A press release is a tried and tested tool for garnering publicity and the dawn of digital ...

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Why Reputations Do Matter In The Business World?

Why reputations do matter in the small and large business world? Wait, you do not know the ...

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Tesco Dunnhumby Reveals Why It Bought BzzAgent In 2011

In 2011 Tesco Dunnhumby bought BzzAgent for $60 million. The synergy of a word-of-mouth ...

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Why Every Blogger Should Monitor His Online Reputation

Bloggers have become an integral part of almost every industry, issue, and market today. ...

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5 Steps You Can Take To Repair Your Damaged Reputation

Whether it’s the new guy you met or that interview you’re stressing out about, ...

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Any Press Is Good Press – Is It Always True?

There are marketing campaigns that seem to be works of a genius, but fail in the end, and ...

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Web Still Crazy For Call Me Maybe Phenomenon

What do Randi Zuckerberg, President Barack Obama, Tay Zonday, Justin Bieber, Star ...

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Dolce & Gabbana – Walking In The Line Of Fire

Last weekend quite a crowd were protesting in front of the D&G flagship store in Hong ...

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Word-of-Mouth Marketing To Spur Business On

As a Chief Marketing Officer, you have more than enough on your plate to keep you busy. ...

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Tesco Buys Social Firm BzzAgent For $60 Million

Social agencies seem hotter than ever before. In 2011 AOL bought video distribution ...

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Audi A1: Content-Driven Engaged Movement

My favorite car brand Audi has launched the A1 project. The Audi A1 is a new car, targeting a ...

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Advertizers, Let’s Bribe Bloggers And Hire Sneaky Buzzers?

Advertisers in the US are bracing themselves for regulatory changes that they fear will ...

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