Filter set: Research & Cases

Will Elf Yourself Return In 2009? YES!

The pumpkins come out, the days grow shorter, the weather cools, and there’s no ...

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Crush It! Social Media Book By Gary Vaynerchuk

This new book “Crush it! Why NOW Is The Time to Cash In on Your Passion” by Gary ...

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How To Become a #Tag

For anyone who has been living in a cave the last 18 months or so, a hashtag is used to give ...

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Cadbury Are Back With Zingollo ft Tinny

Cadbury is one of our favourite brands, we have written about them exentisively and we are ...

+ Story4032 views

Top 5 Web Trends of 2009

One of my personal favourite websites is ReadWriteWeb.com. Last week Richard MacManus, ...

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Data Portability- Connect, Control, Share, Remix

More and more often discussions arise about Data Portability and about the Open Web. What ...

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Why Digital Consumers Buy Virtual Goods?

Marketing means being open to new trends and consumer behavior, but most marketers do not ...

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Universal McCann Launches Wave 4 Report

Universal McCann yearly launches its report on (social) media usage worldwide. This ...

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Online Video Watching Doubled Since 2006?

Most marketers and their media agencies did not yet embrace the biggest Internet trend ...

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How Teenagers Consume Media

An (unscientific) research note, entitled “How Teenagers Consume Media” ...

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Philips 140 Characters Versus Twitter Campaign

Philips created a brilliant campaign, located on the Twitter platform. In order to win a ...

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Case Movie: Coke Zero Nascar Campaign

About a year ago, I wrote an article about the advergame Coke Zero Rooftop Racer, created ...

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