Archive for the ‘Social Media’ Category
Written by Martin Michalik on December 31st, 2011 |
2011 is almost over, it’s time for a recap, what was In and Out this year, what really mattered in the field of Social Media.

Have a look on two reflections of 2011 in two infographics - What Mattered In 2011 For Social Media and Out With The Old, In With The New.
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Written by Chi Chung Man on December 29th, 2011 |
Chinese citizens have clearly massively embraced the internet and the social web – with 500 million internet users! Even more stunning, a quarter of all global social network users are Chinese…

As many people already know, the social media ecosystem in China is fundamentally different. This is of course due to the fact that the Chinese government has total control over “their” internet.
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Written by Daan Jansonius on December 21st, 2011 |
ViralBlog were kindly invited to join the Corporate Social Media Summit hosted in London on the 28th and 29th of November. This is the final part of our full coverage of both days.

During day 2 we saw industry leaders from Brandwatch, Siemens and CME discuss some of the hottest topics within the industry right now.
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Written by Martin Michalik on December 18th, 2011 |
With more than 100 million active users on Twitter and 800 million+ on Facebook, stunning growth rates of other major social networks, it’s already a part of daily life and culture around the globe.

For the brands it’s important to know and understand how their fans, followers and prospects interact and engage with them in the vasts space of social media.
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Written by Laurens Bianchi on December 16th, 2011 |
Patrick Crane worked in Marketing at Yahoo then became CMO at LinkedIn during the 4 explosive years. After the IPO he wanted to do something usefull with his life and is now using his social media experience working at Sungevity.com.

Yesterday Crane attended at an exclusive event in Amsterdam, organized by Zonline.nu, the Dutch partner of Sungevity.
Crane talked for an audience of Dutch sustainable influencers about the role of social media and “Peer Pressure” versus “peer pride” when it comes to the marketing of sustainable products like solar…
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Written by Chi Chung Man on December 14th, 2011 |
Finding a job can be quite challenging these days. Are you searching for vacancies in the local newspaper? Or do you go to job listing sites every now and then?

Well that’s the familiar road to walk. These days job seekers are massively using social media as a tool to find their next job.
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Written by Igor Beuker on December 5th, 2011 |
In their strive to gain followers, some CMOs have assigned a community manager from their social agency to manage the brand’s social interactions. Some CMOs have an in-house FTE for that already. But what are the most effective ways to get retweets?

Should I start to explain that brands should behave human on social channels like Twitter? Meaning: don’t brag about yourself and don’t promote your products all the time?
Following others might be a good start. Using the Twitter page to have dialogues and social interactions might be smart.
Retweeting Tweets from followers and others could be very human and social too. And getting others to retweet your Tweets? Well, that looks pretty easy, right?
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Written by Daan Jansonius on December 4th, 2011 |
ViralBlog were kindly invited to join the Corporate Social Media Summit hosted in London on the 28th and 29th of November. This is the second part of our full coverage of both days.

During this second part of day 1 we saw brands such as GSK, Cisco, Lego and O2/Telefonica discuss some of the hottest topics within the industry right now.
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Written by Daan Jansonius on November 30th, 2011 |
ViralBlog were kindly invited to join the Corporate Social Media Summit hosted in London on the 28th and 29th of November. This is part 1 of our full coverage of both days.

Interestingly, most people in the room were senior marketers at some of the largest and most successful brands. All these brands clearly social media very seriously as there did not appear to be a single intern in the room!
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Written by Martin Michalik on November 29th, 2011 |
A recent video infographic by a Dutch company, Video Infographs, presenting the latest data in The World of Social Media 2011. Nicely aligned stats of Facebook, Twitter, LinkedIn, YouTube, Google+ and some more.
Video infographics are a pleasant, but for those who like to go more in depth, here are two recent “traditional” reports worth reading.
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