The Best Of Super Bowl 2013: Commercials And Social Media
On Sunday night, the Baltimore Ravens beat the San Francisco 49ers 34 – 31 in the ...
Will You Be Sports Betting Via Mobile? A Look At The Options
Individuals accomplish everything from sharing family photos to shopping via their ...
The Social Media Super Bowl 2013 (Infographic)
Who will win the social media Super Bowl 2013? When the San Francisco 49-ers take on the ...
The Valuation Of Data: What’s The Value Of Dutch Footballers?
The valuation of data. What’s the value of data of a community around Dutch footballers ...
How Turkish Airlines Engages United Fans
Turkish Airlines saluted Manchester United’s new Premiership season with a Facebook ...
Baseball & Social Media: A Home Run?
The Los Angeles Dodgers are considering launching a social media loyalty program for ...
How Nike+ Gamifies Exercise
Nike+ is engaging its legions of devoted FuelBand-sporting devotees with NikeFuel ...
Nike Announces Nike+ Accelerator Program
Nike has announced its first Nike+ Accelerator program, aimed at cultivating companies ...
Ajax: Why ROI In Football Is Not ‘Ball Possession’?
Since day one of the internet, CMOs have chased the wrong KPIs and ROI. I guess some will ...
The True Passionate Moments Of Football
If sports marketing is about connecting to passionate fans and unlocking emotions, last ...
Why Brands Like Nike Stick With Armstrong?
Get interesting insights why large brands like Nike stick with Lance Armstrong and his ...
Brazilian Football Club Asks Fans To Give Blood
Football is in the blood of most Brazilians, but how willing are the fans of samba football ...