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12/09/2009 by
18350 views

The PUMA Index – Markets and Models

PUMA, the German sportsbrand, has just launched a funny iPhone app. The PUMA Index is a stock sticker with a twist. When the markets go down, the model’s clothes come off. And as PUMA says; if you loose your shirt, at least the models do too.

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Once you’ve installed the free app you can choose between a male or female guide to your index of choice, by shaking the iPhone. The market numbers will be updated automatically through the day and when it gets good enough, or bad enough, the models will be called into action.

If you show your iPhone with the app installed to a PUMA sales rep, you even get a 20% discount on your next purchase.

A fun, and little bit sexy, app in rough economic times. Everyone needs a bit of fun, don’t you think?