Sony Ericsson WTA Tour – Hero Challenges

Written by Igor Beuker on June 30th, 2009 | no comments

Sony Ericsson is very active within the social media landscape and is earning attention with viral video content. We like this sponsorship activation of Sony Ericsson for the WTA- the Women’s Tennis Association. Just watch powerhouse Venus Williams. How does an American Football defensive line stack up against the fastest serve in women’s tennis?

Recently our SocialMedia8 have seeded this Motion Mania video for Sony Ercisson. Our ViralTracker is still tracking the reach, impact and ROI of the campaign.

We are not involved in this WTA campaign, but we like to see how Venus Williams smashes the hell out of an American Football defense line. Want to see more videos of the WTA campaign? Check the next ones…

Once regarded as having a weak serve, Elena Dementieva proves those days are in the past, in a spectacular way!

Accuracy: Elena Dementieva

The Danish rising star shows her incredible speed and anticipation in this rather unique match-up!


Speed: Caroline Wozniacki

Visit the campaign site if you like more information about the WTA Tour.

Share your opinion and leave your comment below. Subscribe to our rss feed, connect to Twitter, get and spread our Viral Friday widget or sign up for our monthly e-mail newsletter.










Leave a Reply

Community

Already a member?
Login
Login using Facebook:

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>


Subscribe without commenting