Online Video Most Popular In The USA

Written by Igor Beuker on October 9th, 2007 | 1 comment

More than 40% of US inhabitants watch online video’s at least once a week, shows this very interesting survey Frames of Reference done by the Online Publishers Association. I’ve just read the survey and there’s lot’s of info about online video advertising.

But the survey also shows trends in video content and consumer behavior. So I feel it’s a safe conclusion to say that this OPA survey might provide handy information for viral strategists, concept developers, smo specialists, seeders, creative agencies and marketers. Do you share that thought?

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One Comment

• Tuborg Beer: Pretty When Drunk? - ViralBlog says:

  October 30, 2007 at 21:13

  [...] the Online Publishers Association Study learned us that many male internet users are watching online videos and viral commercials daily or [...]

  Reply