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	<title>Comments on: How CMO’s Misunderstand Facebook’s Power</title>
	<atom:link href="http://www.viralblog.com/social-media/how-cmos-misunderstand-facebooks-power/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.viralblog.com/facebook-marketing-2/how-cmos-misunderstand-facebooks-power/</link>
	<description>VIRAL IDEAS &#38; SOCIAL TRENDS</description>
	<lastBuildDate>Fri, 10 Feb 2012 07:08:41 +0000</lastBuildDate>
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		<title>By: Igor</title>
		<link>http://www.viralblog.com/facebook-marketing-2/how-cmos-misunderstand-facebooks-power/comment-page-1/#comment-1994</link>
		<dc:creator>Igor</dc:creator>
		<pubDate>Sat, 05 Jul 2008 09:46:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=595#comment-1994</guid>
		<description>you&#039;re welcome. will read you soon i guess</description>
		<content:encoded><![CDATA[<p>you&#8217;re welcome. will read you soon i guess</p>
]]></content:encoded>
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	<item>
		<title>By: Roland Cailles</title>
		<link>http://www.viralblog.com/facebook-marketing-2/how-cmos-misunderstand-facebooks-power/comment-page-1/#comment-1993</link>
		<dc:creator>Roland Cailles</dc:creator>
		<pubDate>Fri, 04 Jul 2008 20:57:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=595#comment-1993</guid>
		<description>Hi Igor -Great! Thanks for your reply.</description>
		<content:encoded><![CDATA[<p>Hi Igor -Great! Thanks for your reply.</p>
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	<item>
		<title>By: Igor</title>
		<link>http://www.viralblog.com/facebook-marketing-2/how-cmos-misunderstand-facebooks-power/comment-page-1/#comment-1975</link>
		<dc:creator>Igor</dc:creator>
		<pubDate>Wed, 02 Jul 2008 17:52:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=595#comment-1975</guid>
		<description>Hi Roland

Fully agree with you! The sex and the city example you give hits the heart of what could a smarter way to invite and engage people.

Enjoyed the article, thanks!

Cheers</description>
		<content:encoded><![CDATA[<p>Hi Roland</p>
<p>Fully agree with you! The sex and the city example you give hits the heart of what could a smarter way to invite and engage people.</p>
<p>Enjoyed the article, thanks!</p>
<p>Cheers</p>
]]></content:encoded>
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		<title>By: Roland Cailles</title>
		<link>http://www.viralblog.com/facebook-marketing-2/how-cmos-misunderstand-facebooks-power/comment-page-1/#comment-1911</link>
		<dc:creator>Roland Cailles</dc:creator>
		<pubDate>Mon, 16 Jun 2008 19:26:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=595#comment-1911</guid>
		<description>Hey Igor, thanks for shedding light on this. 

I&#039;m still in college and a huge facebook user. I love hearing about how marketers are trying they&#039;re hearts out to reach young people like me. 

We identify marketing messages very quickly. The key is finding a way to engage us creatively. For example, a new facebook application that says, &quot;Which Sex in the City Character Are You?&quot; is much more affective than just creating a &quot;Fans of Sex in the City&quot; group, or a banner ad that appears in the news feed.

This is an old article on social media from the Economist, but you might enjoy the read:

http://www.economist.com/business/displaystory.cfm?story_id=10102992</description>
		<content:encoded><![CDATA[<p>Hey Igor, thanks for shedding light on this. </p>
<p>I&#8217;m still in college and a huge facebook user. I love hearing about how marketers are trying they&#8217;re hearts out to reach young people like me. </p>
<p>We identify marketing messages very quickly. The key is finding a way to engage us creatively. For example, a new facebook application that says, &#8220;Which Sex in the City Character Are You?&#8221; is much more affective than just creating a &#8220;Fans of Sex in the City&#8221; group, or a banner ad that appears in the news feed.</p>
<p>This is an old article on social media from the Economist, but you might enjoy the read:</p>
<p><a href="http://www.economist.com/business/displaystory.cfm?story_id=10102992" rel="nofollow">http://www.economist.com/business/displaystory.cfm?story_id=10102992</a></p>
]]></content:encoded>
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	<item>
		<title>By: Viqi French</title>
		<link>http://www.viralblog.com/facebook-marketing-2/how-cmos-misunderstand-facebooks-power/comment-page-1/#comment-1908</link>
		<dc:creator>Viqi French</dc:creator>
		<pubDate>Sun, 15 Jun 2008 03:27:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=595#comment-1908</guid>
		<description>Very nice post. Love the cafeteria vs. restaurant analogy. ;-)

I&#039;ve started a new viral marketing group on Blog Catalog. Would love to have you take part and contribute sometimes!

http://www.blogcatalog.com/group/viral-reports-swap-meet

Best,

Viqi French</description>
		<content:encoded><![CDATA[<p>Very nice post. Love the cafeteria vs. restaurant analogy. <img src='http://c519620.r20.cf3.rackcdn.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>I&#8217;ve started a new viral marketing group on Blog Catalog. Would love to have you take part and contribute sometimes!</p>
<p><a href="http://www.blogcatalog.com/group/viral-reports-swap-meet" rel="nofollow">http://www.blogcatalog.com/group/viral-reports-swap-meet</a></p>
<p>Best,</p>
<p>Viqi French</p>
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