Kodak’s Social Media Tips
Following the post on Ford’s Social Media Stategy (great to see @scottmonty replying) today a post on Kodak. Jeff Hayzlett (CMO and VP at Eastman Kodak Company) has shared a great document Kodak Social Media Tips.
The document gives you an introduction to social spaces and social media. It provides tips from the industry and Kodak’s Chief Blogger Jenny Cisney. Interesting to see is the chapter Kodak Tactics.
A graphic which shows how they activate the organization around social media. Kodak is quite active in social spaces. It maintains their own Facebook page and even 3 blogs and shares it’s social media policy.
You can download the full document here.