Twitter Buys Social Media Talent Agency Niche
Twitter has acquired Niche, a small startup that connects advertisers with social media talents.
As Twitter continues to invest in the growing media ecosystem, the social network felt that it’s important to provide a wide variety of tools for content creators to distribute and ultimately manage all of their content.
To that end, Twitter has signed an agreement to acquire Niche, a provider of software, community and monetization services for the social media talents.
As more users and creators use different products as a way to share what’s happening in their world, brands are also looking to partner with those individuals in hopes of generating moments that resonate with the people they are trying to reach.
Here is some of content that came outb of the Niche network:
The talent and creativity across the entire media landscape is incredible, with this acquisition Twitter hopes continues to inspire people to create great content.
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About the Author
Laurens Bianchi is an online marketing professional from the Netherlands and has been blogging on ViralBlog since 2008. Laurens is the Founder of Share Force One, a content agency which is specialised in the sports, event and entertainment market. Follow him on Twitter or contact him on LinkedIn.