Everything with Tag: virals
Awkward feeling: I am writing an item about social and uncontrolled media, but it's about China, freedom of speech (Tibet?) and Google (don't be evil?). Mixed emotions. However, professionally I wanted to let you know, what Chinese asked most to Goog......
Visa has launched a travel-focused campaign starring internet celebrity Matt Harding, who dances his way through several locations across Asia, promoting Visa's global currency campaign.
In the new commercial Matt celebrates the hassle-free jo......
Recently I came across two award-winning videos: "Parental Controls for TV Viewing" for Erotic channel Beate Uhse TV, winner at the 2008 NY Festivals Advertising Awards and The Cresta Awards 2008.
And the viral "Crazy Leaders" for Amnesty Inte......
Terry Tate, the meanest, baddest, and downright prettiest Office Linebacker around, is back and reminds US citizens to vote. In a new series of short videos "Terry Votes", "From Russia With Love" and "Reading is Fundamental", the governor of Alaska a......
Meet Adam Rucker, a student at the University of Texas and creator of the site RuckitUp.com. Adam and Facebook have been happily together for almost 2,5 years now. But since Facebook has gone through a lot of changes recently, Adam feels like he does......
Trident Insurance, one of the UK’s leading Insurance brokers, was looking for a 'sexier' way of promoting the sometimes boring world of insurance, particularly to a younger audience.
So the UK insurance company from Ilford, Essex, came up in......
We do create a lot of widgets and we like it, since widgets are an unique combination of a viral video, viral game and a micro site. So widgets challenge our creative and interactive minds. And widgets offer brands, agencies and consumers new opportu......
Nike is celebrating female athletes with a new Pan-European campaign entitled "Here I am", designed to encourage young European women and girls to participate in sports and to develop greater self-confidence and self-empowerment.
In the 'Here ......
Mini Cooper earns attention again with viral videos and social media marketing. See the new Mini Cooper campaign John Cooper Works- Not Extreme Enough? See for example below viral video Xtreme Catapulting, where 2 friends perform an incredible stunt ......
Twitter is a great resource of information. I use it for several reasons, but the most important is the information people share. Links, little nuggets of information, stats and answers to your question, you can get it all. When it's not down, obviou......
Through my network I got a tip about Become a Croatia Fan. Its a funny site that aks English soccer fans to become a Croatia fan during Euro2008.
To promote the site, there’s a Goalkeeper Challenge you can play. The game I find not that vir......
This viral UGC campaign by 3M's Post-it I like a lot. Why? Since Post-it not only launched a standalone viral commercial (Super Sticky Man), but also took the strategic decision to build an online brand engagement theater inviting consumers to partic......
Nike-owned sports brand Umbro released a viral video as the digital element of its campaign to support its 'Bring it on' football manifesto. The video features freestyle footballer John Farnworth, as well as footage of real fans at football clubs ac......
Unilever seems really dedicated to integrate viral commercials and social media succesfully into it's marketing approach? In this item we will show you an overview of Unilever's viral campaigns.
Already in 2006 Unilever's Axe used the pretty ......
From Israel we see many virals coming. This viral commercial has a serious message in the end. It makes you think about the way that we are living and the consequences of our lifestyle choices to environment, earth, global warming and deforestation.
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As ViralBlogger I get offered so many "wanna be" virals. Most of these virals are cheap rubbish and not hilarious, horrifying or horny at all. They lack any kind of WOW-effect or respect for consumers. CMO's please take my free advice: rubbish virals......
That great viral commercials also work in the B2B market is proven by Microsoft Digital Advertising Solutions. Microsoft's viral campaign bring the love back won a Mixx Award in Belgium in the category brand awareness.
I think that the Microsoft ......
FiteSelektor, Dubai's first Mixed Martial Arts (MMA) tournament makes its debut in Dubai WTC on March 13 and anticipates a turnout of 3,500 people. With the introduction of SMS voting, and Quatro Fite for the first time ever in the history of MMA, Fi......
Heineken is doing great brand and sponsorship activation with it's Star Final campaign. The 360 campaign is fuelled by an online campaign, a viral video, social media optimization, an interactive game and a buzz toolkit.
Football fans all ove......
NPCA's new campaign is tapping into the US elections with a smile. And is using viral videos and social media in a smart way. NPCA hopes to get the candidates to address national park issues while on the campaign trail.
The National Parks Conserv......
I just got a tip about a new viral campaign called Unscrew America. It's a new youth-targeted campaign to get people to switch out their old lightbulbs. Campaign goal is to inform people about energy-efficient CFLs and LEDs - and also make sure peopl......
Yes it's an old skool UGC Viral campaign from Crispin Porter + Bogusky again, this time for MINI Cooper. I just needed to add this to our viral library.
In this campaign you will see how the Counter Counterfeit Commission is dedicated to put ......
We do like hilarious UGC material, but we are mainly looking for compelling BGC (brand generated content) concepts and virals. Brands like Virgin Mobile, Virgin Atlantic and Burger King are a great catch for us, since they have lots of guts and thus ......
Again a great concept by the Miami creative hotshop Crispin Porter + Bogusky. In just a few years, the CP+ B team have really revitalized the Burger King brand in a rebellious way. An eye-opener for many agencies and brand managers.
Burger Ki......
GroupM, part of WPP Group plc, has announced on Thursday February 7, 2008 that it has acquired LaComunidad, a leading Dutch interactive agency in viral and social media campaigns, also responsible for developing the viral tracking technology ViralTra......
Do I believe that brands still need a traditional PR and Media agency? Yes Sir! But I am even more convinced that in this digital era, brands also need a Social Media Agency; with brand engagement architects, strategic social media planners, viral, s......
Boston-based Visible Measures, a technology startup specializing in measuring the behavior of Internet video audiences, has announced the acquisition of Vidmeter Incorporated.
Vidmeter, launched in 2007 by San Diego based Holt Labs, provides i......
In November 2006 KLM Royal Dutch Airlines flew to viral success with it's Fly For Fortune campaign.
A Pixar alike viral movie trailer was targeted with social media planning and naturally seeded by SocialMedia8 and dominated the social universe, ......
Berlitz Language School has launched a viral commercial again. It's called Transsexual and is created by Grey Advertising in Tel-Aviv.
Earlier we wrote about the hilarious I want to Fuck you in The Ass viral by Soesman Languague. And about the ......
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This weeks Viral Friday #1 position go......
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This weeks Viral Friday #1 position go......
Sexy or horny couples can be well performing ingredients in viral commercials. Just look at Trojan Games, the Cillit Gang Bang spoof or the Virgin Atlantic gay guys.
John West understands in it's Red Salmon tv and viral commercials that salmons, ......
Swindon-based Inbox Digital has created a simple, clean and ultra-playable online viral racing game for Italian carmaker Fiat to promote the new sporty Panda 100HP car model. The Art Deco-inspired Shockwave game "Fiat Panda Racer", available in seven......
This item is about sexy girls, adult content, online video, e-commerce and fashion. Interested? Read along! The most widely known English translation of the Kama Sutra was made in 1883. The book gained global reputation for being the best of pornogra......
It might sound strange to you, but the Catholic Church is blogging and podcasting in a phenomenal way! This concept by the Catholic Church should really win a Webby Award! And yes, like many brands the Catholic Church is losing loyal customers. Like ......
I just want to say to our viral community: I wish you Merry Xmas and a very healthy and happy 2008! If you are interested in the future of social and participatory media in 2015, just read along.
Googlezon is the name of a fictional future compan......
It's almost X-Mas and consumers around the globe will spend billions and billions buying food and gifts. If consumers need extra money to shop till they drop, they can visit eBay Neigborhoods, social lending sites like Zopa, other Peer2Peer Banks or......
Okay, it might seem a bit strange a 22 year old student is being called CEO or can't mention specific examples of succesful virals seeded by his company.
But in the CNN video interview below, The CoMotion Group's CEO Dan Ackerman Greenberg tells......
X-mas thoughts are overtaking the Internet. So is Green Thing, a not-for-profit online community that lectures each month in an inspiring and entertaining way.
Check out December's viral guerrilla video to see how Mary and Joseph did the green thin......
Follow the path of a major British success story Virgin Atlantic, founded by powerhouse Sir Richard Branson. Virgin Atlanctic started with a leased jumbo and has become the UK's second largest long haul airline.
Time and time again captain Ri......
Mascha Vang, a hot model and sex expert from Denmark, stars in the newest viral for the Danish cancer foundation "Kræftens Bekæmpelse", to warn against the dangers of tanning. "People need to know how dangerous it is to go to a tanning salon. I've ......
The crazy Dutch try to improve the world record at Domino Day each year. But last attempt failed with 'only' 3.671.465 stones that fell.
This old skool Philips viral commercial tapped into the Domino Day phenomenon with a simple but cool viral co......
Elf Yourself will return in 2009. Read all about it!
Last month we announced the popular holiday viral of OfficeMax would return any time soon. The wait is over! One of the most popular holiday websites from last year has launched again! This time......
The Banc de Sang i Teixits is a regenerative medicine research centre from Catalonia Spain. They are specialists in immunobiology, molecular analysis, research a lab and a bloodbank. I understand your assumption: "Probably boring as hell and not vira......
Recently we promised our community to tap into more beer virals. Well, we have found a new beer viral for you. See how the Melbourne Symphony Orchestra takes a challenge to play a concert at VB Stubby's! It's great storytelling and will certainly en......
Wilkinson understands it. Check their viral concept Fight For Kisses. Dad is fighting to get kisses from Mom. But the Baby is fighting back. Great viral trailer, strong micro-website, okay R&B beat and fun game. I think this is brand activation worth......
Do you remember when Blaupunkt was one of the leading car audio brands? 19 years ago I got my drivers license and bought a very old VW Golf (1200 Euros) with a Blaupunkt car stereo in it. It's like the Blaupunkt brand had vanished last ten years? You......
Lately I notice that more and more brand managers are complaining: "It's so difficult to reach screenagers 18-24 years". When I ask them:"What % of your media-mix are you spending online"? Mostly their answer is:" well, this year about 4-5% of our to......
We have seen many Beer brands launch viral internet commercials. This old skool Tuborg Beer commercial might get recognized by many male internet users?
Since the Online Publishers Association Study learned us that many male internet users are wat......
Condom brands have great opportunties to go viral. What about this hilaric Trojan Games concept? Also this ZaZoo Condoms viral almost made me pee my panty.
Will you think twice about 'having kids' if you have seen this viral commercial? Or would......
That viral commercials can be weapons of mass affection is proved by Pacific Bell with their series of viral internet commercials. The commercials are about very frustrated neighbours, that freak out while sharing the same cable line, when going onli......
Have you seen this viral commercial of Soesman Language? Well, let's just say that Language Institutes have great viral opportunties. Look at this hilaric Berlitz viral 'starring' the German Coast Guard. Luckily Germany’s coast is not that long ;-)......
How a small local company can get global attention? Look at this old skool viral commercial, created by Y&R for Soesman Language Training- a small local Dutch company. It's a very low cost commercial production wise. But it's clever, witty and hilari......
After "Viral SuperStar" by Current.TV and Dan Meth's great animated tribute to 66 Internet People, Cakke Team created another "internet meme" video called "The Internet Stars are Viral", to pay homage to ... all the viral internet super stars out t......
We all learned Philip Kotler's marketing laws. If you don't know Kotler or his theories, your job might be a vacancy soon. Or not? In Kotler's theories, the -P- for Place is key to marketing success,. But that theory is just not applicable for global......
In NewMediaAge I read that British Airways has launched a viral campaign starring spoof air stewardess Pam Ann to highlight the quality of its cabin crew. BA crews are featured working professionally while Pam Ann, played by Caroline Reid, causes hav......
Following over half a million sick tortures last year, the viral game called "The Chamber of Torture" has returned to promote the forthcoming Hollywood horror film Saw IV this Halloween.
In the viral game you can torture various celebrities that a......
UK viral agencies do well with a 60% growth of revenues. Including tracking and seeding the UK viral industry should be worth between £25m and £30m by the end of 2007.
Partners from our infuential viral network in the US, Holland and Germany al......
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This week's Viral Friday #1 position g......
We were all shocked and surprised in the industry. MTV created a huge buzz with it's show Pimp My Ride. Lot's of dull brands around the globe suddenly started pimping in their RTV commercials.
But Volkswagen created major buzz with it's anti-t......
Virgin is famous for it's guts in marketing, guerrilla, buzz and viral campaigns. It's fair to say that Virgin is a Viral Veteran. Their concept of creating compelling viral commercials is putting in hip hop superstars into their productions. Rappers......
Recently I wrote about Google and YouTube being slow, introducing 'video ad skins' or 'branded layers' around YouTube video's Now it seems that awebsite owner can embed a special video player into his website and decide what category video's should b......
This fun little Xbox paper plane simulator has been around for a while, but I’ve only just discovered it. Paper Plane1.0 has been played over 75 million times! Paper Plane2.0 has been launched in July 2007 and has been played over 13 million times ......
World of Warcraft is a popular MMORPG (massively multiplayer online role-playing game) with over 9 million players worldwide! Japanese carmaker Toyota decided to delve into WoW and created this great viral ad campaign for the Toyota Tacoma. In less ......
Last week I enjoyed a short vacation in the land of IKEA, Husmanskost, Pippi Longstocking and with the most beautiful women in the world. Stockholm (Sweden) is a beautiful, trendy and modern city, where I did a lot of sightseeing (Gamla Stan, Vasamus......
I stumbled upon this list of Seven Deadly Sins of advertising via viral video. The author producer Kevin Nalts took his time to describe it well. His blog Will Video For Food is a nice to read for video junkies.
I really would like to add anot......
Remember the 1989 movie See No Evil, Hear No Evil with Prior and Wilder? That SNE, HNO feeling I get many times when it's about virals. It hits me, when I'm in meetings where a brand and their traditional agency are talking about virals.
I sit at......