Comments on: Burger King: Subservient Chicken Case Study

By: burger king costume

burger king costume — Sun, 18 Sep 2011 23:02:36 +0000

the burger king costume…

[...]Subservient Chicken Old Skool Viral -[...]…

By: Brands Broadcasting Live on Facebook | LAB Marketing Blog

Brands Broadcasting Live on Facebook | LAB Marketing Blog — Wed, 11 May 2011 12:17:03 +0000

[...] of this nature isn’t entirely new either who recalls Burger Kings Subservient Chicken from 2004? (Case study here) With Facebook Live events being a more recent feature of the social network, here’s how have [...]

By: Project Log | Digital Creative Portfolio Class

Project Log | Digital Creative Portfolio Class — Sun, 21 Nov 2010 07:07:50 +0000

[...] Chicken (CPB, Burger King, 2005) http://en.wikipedia.org/wiki/The_Subservient_Chicken http://www.viralblog.com/viral-cases/subservient-chicken/ http://wwwawards.cpbgroup.com/awards/subservientchicken.html [...]

By: Think Daily: An Interactive Marketing Platform |

Think Daily: An Interactive Marketing Platform | — Mon, 25 Oct 2010 05:37:19 +0000

[...] This is the first instance of the interactive platform being used (at least that we know of). The campaign has become something of a legend in the viral advertising world (see Adweek) and yet the same platform has rarely been used again. “Within a day after being released, the site had a million hits. Within a week, it had received 20 million hits.” – ViralBlog [...]

By: Igor Beuker

Igor Beuker — Fri, 27 Mar 2009 13:24:58 +0000

Yes very true.. it really became a pop culture movement

Cheers

Igor

By: Delete 10 of your friends on Facebook and get a FREE whopper! « New Media and Brands

Fri, 27 Mar 2009 13:23:16 +0000

[...] and also turned the subservent chicken into some sort of a “pop culture”.(read more here) It seems nearly impossible to find a command that bloody chicken does not do. From “jumping [...]

By: Whopper Sacrifice: Burger King’s Viral Widget

Whopper Sacrifice: Burger King’s Viral Widget — Mon, 12 Jan 2009 08:03:22 +0000

[...] an unfamiliar on viral grounds and has proven its viral creativity with previous campaigns like Whopper Freakout and Subservient Chicken. Now Burger King comes with another campaign which is targeting the social [...]