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	<title>Comments on: 3M&#8217;s Post-it Runs Smart Viral UGC Campaign</title>
	<atom:link href="http://www.viralblog.com/viral-commercials/3ms-post-it-runs-smart-viral-ugc-campaign/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.viralblog.com/viral-commercials/3ms-post-it-runs-smart-viral-ugc-campaign/</link>
	<description>VIRAL IDEAS &#38; SOCIAL TRENDS</description>
	<lastBuildDate>Fri, 10 Feb 2012 07:08:41 +0000</lastBuildDate>
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		<title>By: Igor</title>
		<link>http://www.viralblog.com/viral-commercials/3ms-post-it-runs-smart-viral-ugc-campaign/comment-page-1/#comment-24266</link>
		<dc:creator>Igor</dc:creator>
		<pubDate>Wed, 16 Jun 2010 16:20:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=529#comment-24266</guid>
		<description>@Tiffany

Pretty simple but clever</description>
		<content:encoded><![CDATA[<p>@Tiffany</p>
<p>Pretty simple but clever</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Tiffany</title>
		<link>http://www.viralblog.com/viral-commercials/3ms-post-it-runs-smart-viral-ugc-campaign/comment-page-1/#comment-24265</link>
		<dc:creator>Tiffany</dc:creator>
		<pubDate>Wed, 16 Jun 2010 16:19:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=529#comment-24265</guid>
		<description>It think this post-it idea is really cool and engaging!</description>
		<content:encoded><![CDATA[<p>It think this post-it idea is really cool and engaging!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: sandrar</title>
		<link>http://www.viralblog.com/viral-commercials/3ms-post-it-runs-smart-viral-ugc-campaign/comment-page-1/#comment-6682</link>
		<dc:creator>sandrar</dc:creator>
		<pubDate>Thu, 10 Sep 2009 13:10:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=529#comment-6682</guid>
		<description>Hi! I was surfing and found your blog post... nice! I love your blog.  :) Cheers! Sandra. R.</description>
		<content:encoded><![CDATA[<p>Hi! I was surfing and found your blog post&#8230; nice! I love your blog.  <img src='http://c519620.r20.cf3.rackcdn.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  Cheers! Sandra. R.</p>
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	<item>
		<title>By: The Original Post-it Note Jaguar</title>
		<link>http://www.viralblog.com/viral-commercials/3ms-post-it-runs-smart-viral-ugc-campaign/comment-page-1/#comment-2402</link>
		<dc:creator>The Original Post-it Note Jaguar</dc:creator>
		<pubDate>Mon, 08 Sep 2008 14:45:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=529#comment-2402</guid>
		<description>Igor, 
you might be interested in &lt;a href=&quot;http://www.all-about-content.com/2008/09/3m-carjacks-postit-note-jaguar.html&quot; rel=&quot;nofollow&quot;&gt;this blog post&lt;/a&gt;. 

It explains why 3M&#039;s &quot;smart viral UGC campaign&quot; as you call it, wasn&#039;t really that smart of a move. The company is leveraging a creative asset that previously went viral, steamrolling the creator of that asset, and then asking the very same community that made the asset go viral in the first place to reward 3M for dissing the community.</description>
		<content:encoded><![CDATA[<p>Igor,<br />
you might be interested in <a href="http://www.all-about-content.com/2008/09/3m-carjacks-postit-note-jaguar.html" rel="nofollow">this blog post</a>. </p>
<p>It explains why 3M&#8217;s &#8220;smart viral UGC campaign&#8221; as you call it, wasn&#8217;t really that smart of a move. The company is leveraging a creative asset that previously went viral, steamrolling the creator of that asset, and then asking the very same community that made the asset go viral in the first place to reward 3M for dissing the community.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Pagan Video Tuesday - Post-It Pandeomonium &#171; 2 Witches Blog</title>
		<link>http://www.viralblog.com/viral-commercials/3ms-post-it-runs-smart-viral-ugc-campaign/comment-page-1/#comment-2173</link>
		<dc:creator>Pagan Video Tuesday - Post-It Pandeomonium &#171; 2 Witches Blog</dc:creator>
		<pubDate>Tue, 19 Aug 2008 04:02:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.viralblog.com/?p=529#comment-2173</guid>
		<description>[...] writes and draws a great Pagan comic, The Many Moons of Astra).  This is their submission for the Post-it Notes video competition of [...]</description>
		<content:encoded><![CDATA[<p>[...] writes and draws a great Pagan comic, The Many Moons of Astra).  This is their submission for the Post-it Notes video competition of [...]</p>
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