Bruno Kammerl’s Megawoosh Viral
Finally a viral video with some “OMG ingredients” (yes, that’s O-My-God)!
This time it´s from Megawoosh, an project from the German “Projektbüro Kammerl”. The Megaswoosh is the most unusual waterslide in the world, conceived and designed by “Bruno Kammerl”. Currently Bruno is looking for investors to expand the Megaswoosh project.
After seeing of the video, which already has over 300,000 views in just 3 days, we conclude that this is a fake video, that’s absolutely well made! The thing that strengthens the viral even more is the Megawoosh website, as well as the Projekt Bureau Kammerl website, even a check at Whois doesn’t provides as the real company behind this viral.
Remarkable though is that Bruno has already had some support from the waterwear brand Arena. Perhaps Arena is the company behind this, what do you think? On Twitter various speculations occur on whether this is a fake or a real video. I believe this campaign is not very Womma Compliant, as this campaign doesn’t say for who it’s communicating for. Although the real company behind this campaign hasn’t revealed itself yet is positive to see that there’s still some strong viral minds out there who can develop strong viral material. ViralTracker is currently tracking this video in order to see how this video will develop and whether it’s becoming really viral.
We’ll be updating this posting with the ViralTracker data. If somebody finds out which company is behind this campaign, please leave your comment below!
Update 6/8: It seems that Microsoft is the real company behind this viral. The real story can be viewed at Mach-es-machbar.de. The viral is developed for Office Project 2007.
Update 11/8: From the ViralTracker dashboard we can conclude that this video with over 1,4 million views looks pretty viral. So far, the video had it’s peak on the 8th of August, with more than 275K views tracked from various video portals. Although daily views are decreasing , the video still performs strong. Thanks to ViralTracker.
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Seems to be a viral ad for microsoft project.
Microsoft Germany
http://www.mach-es-machbar.de/impressum.php5
Those sites are all linked:
http://www.mach-es-machbar.de
http://www.megawoosh.com
http://www.projektbuero-kammerl.com/
I thought it was fake too at first, but Microsoft didn’t start the sponsorship until the day after the video was released. Check Google caches. So I doubt MS made the video. It seems they just sponsored the site after it started going viral.
Microsoft’s own site questions whether he is real, http://www.basicthinking.de/blog/2009/08/07/projekt-megawoosh-bruno-kammerl-und-seinem-unglaublicher-wasserrutschen-stunt/#comment-875134
but they say they decided to sponsor him because he had a variety of “real person” accounts like Facebook and Xing (LinkedIn-ish).
Unlikely as it seems, I believe this where I do not believe many others.
I don’t quite see the connection between a waterslide and Microsoft Office… but I like the video!
Nice insights!
Well ViralTracker clearly shows it spreads within 21 days: so ladies and gents- we have a viral here
Cheers
Igor
It looks like these companies are behind this spoof:
Vielen Dank an Arena und alle Helfer, die das Projekt MEGAWOOSH unterstützt haben:
* MRM Worldwide GmbH
* Okifilms
* Elbkind GmbH
Doesn’t above viral campaign reminds you of BMW’s Rampenfest??!
http://www.viralblog.com/viral-commercials/the-ramp-bmws-new-360-viral-campaign/
Or Trojan Condoms’ Olympic Games “Bucharest 2003″
http://www.viralblog.com/2007/10/07/trojan-games-bucharest-2003/
Cheers
Igor
@: “even a check at Whois doesn’t provides as the real company behind this viral.”
—–
Well, it kinda does…
“megawoosh.com” forwards to the German site. Both of those were registered by Thorsten Stark, who turns up in a Google search as the Client Service Director at MRM Worldwide, which is a HUGE marketing/ad agency in Germany.
Browsing MRM’s site shows that one of their clients is Microsoft, which makes sense considering that the German site for this slide is just a marketing front for project 2007.
ref:
http://www.mach-es-machbar.de/
look at his second jump! lol
http://www.youtube.com/watch?v=Nhz5ShH68ik
This guy is absolutely crazy. He needs to go to a casino to see what happens! I’m building a new website about this guy’s stunts.
Is this a hoax or did this guy actually land in the little tiny pool. I thought this kind of stuff only happened in cartoons!
Well it’s a hoax, with some smart video editing the creative agency made it look pretty real..
hmm I think it may be real…just take a look at the full video on the website –>
http://www.megawoosh.com
This full video shows all of the props and stuff before hand,
Like the “Crash Test Dummy” , wind speed reader , and some other computer things tat probably tells the damage on the dummy.
Look closely and you’ll see that the stuntperson curls up his legs shortly before impact. Leads me to believe that it is real.
I’m going to set one of these rigs in my back yard. So cool! hee hee hee
it’s hard to suspend my disbelief on the truthiness of this film!
look carefully at his entry onto the slide. it appears that he goes on head first, however when he exits the blind spot his feet are forward.
I think it may be feet first the whole way…I believe his legs are crossed over our something…
:S
Three Words…
What.
A.
SMACK !!
there is a dummy in frount of the slide! It looks like they could have tested it first. but the calculations would have to be perfect to be real! I love this video and if it is real that dude has BALLS!
Quote: “we conclude that this is a fake video”
No shit Sherlock.
You’ll be surprised how many people thought it was real, Watson…
I showed this video to about 10 people and the most common response was that he must be a mathemitician to calculate the landing!
Very nice insights…
The guy really has a company that makes this sliding material, he really has an engineering degree, he really built the slide, and it really works (at least with dummies). So theoretically, he could have done the jump as well.
So the only question left is: is he really crazy enough to have done it himself?
This party believes yes, firmly. I’m going to the Banff Mountain film festival where this video is shown, and I’m hoping to ask him for details to convince the skeptics.
checkout this website that describes the story behind it all http://newteevee.com/2009/08/11/the-megawoosh-waterslide-viral-how-it-was-really-done/
[...] on a DIY waterslide, flying 115 feet and then landing safely in a kiddie pool. It’s accumulated more than 1.4 million views since it got uploaded to YouTube last week, and reactions were all over the place, ranging from [...]