Comments on: Reebok CL Viral: Thierry Henry vs Ryan Giggs

By: Laurens

Laurens — Fri, 29 May 2009 14:22:52 +0000

Well I like the content because of Henry and Giggs are in it..but compelling? I believe it’s to soft/sweet..

I like the Tony vs. Rivery video much more, as this kind of humor is more real (soccer players should recognize more this kind of humor).

arifgumussu (Arif Gumussu) — Fri, 29 May 2009 10:53:23 +0000

Watching: “Reebok CL Viral: Thierry Henry vs Ryan Giggs -” ( http://tinyurl.com/pgaf5d )

Igor — Thu, 28 May 2009 18:58:46 +0000

I like the spot, find it witty and clever.

But I do not understand the campaign strategy: why start the seeding only 3 days before the Champions League final?

It’s not the best “momentum” knowing the viral incubation time of 21 days and the power of the long tail.

Wouldn’t it have been much smarter to start the seeding 3-4 weeks in advance…

Cheers

Igor

additiyom (additiyom) — Thu, 28 May 2009 07:19:41 +0000

Reebok Viral – launched just before #championsleague final – Thierry Henry vs Ryan Giggs – http://tinyurl.com/pgaf5d