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23/04/2010 by
14050 views

Viral Friday: Lane Bryant Lingerie

Viral Friday is the weekly viral video chart of ViralBlog, showing the 5 most popular viral videos, commercials, games or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
ViralFriday

This week’s Viral Friday #1 position goes to Lane Bryant Lingerie. Plus-size lingerie store Lane Bryant is accusing Fox and ABC of a “double standard” over restrictions for their new lingerie commercial. And banned commercials usually perform very well on the internet! The runner up spot is for Alice For The iPad. E-books are entering a new world of possibilities with the launch of the iPad and its motion sensors. Nike Music Shoe completes this week’s top 3. In this awesome Nike Music Shoe video we see a live performance by using the shoes as real sound controllers!

Do you want to see this week’s list from 1 to 5? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!

Get our ViralBlog asset: the Viral Friday Widget! By default the widget shows you the latest Viral Friday, but it’ll also show you the seven most recent postings on ViralBlog.

1. Lane Bryant Lingerie

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Plus-size lingerie store Lane Bryant is accusing Fox and ABC of a “double standard” over restrictions for the above lingerie commercial. According the retailer the networks restricted airtime by denying certain slots and demanding re-edits of the ad. At the same time ABC says Lane Bryant’s claims are no more than a publicity stunt. As you know ‘banned’ ads mostly perform very well on the internet, and this time it’s no different: the ad got over half a million views in two days time and already has an impressive list of honours on YouTube.

2. Alice For The iPad

E-books are entering a new world of possibilities with the launch of the iPad and its motion sensors. The above version of Alice in Wonderland, called Alice for the iPad and made by Atomic Antelope, is a cool example of how to make books (or e-books for that matter) more interactive. Alice fot the iPad is available in the iTunes store in full and lite versions. The promo video got almost 1 million views since 12 April and influential blogs like Gizmodo and Mashable posted about the video.

3. Nike Music Shoe

In this awesome Nike Music Shoe video we see a live performance by using the shoes as real sound controllers! By bending the flexible sole of the Nike Free Run+, it is possible to control the different sounds. Tomoaki Yanagisawa of 4nchor5 la6 was responsible for the hardware part; he added flexibility and accelerometer sensors to the shoes. Daito Manabe of rhizomatiks did the sound programming. The video has been viewed over 400,000 times since it was uploaded to YouTube on 14 April.

4. Google Chrome Extensions

Google just released a new video showing Chrome Extensions. Alright, the video does not have as many views as one may expect in Viral Friday (it got just over 70,000 views since last Tuesday), but it’s amazing! It illustrates how people can add functionality to and personalize their Chrome browsers with extensions, including ones that support Twitter, images, lightboxing and bookmark syncing. The video was created by BHH together with a video for Chrome Translations. The song in the video is “(Do You Intend to Put an End To) A Sweet Beginning?” by Fats Waller. Sit back and enjoy.

5. Philips Cinema: The Gift

We already announced this on ViralBlog earlier, and here we have one of the five videos created for the Parallel Lines campaign by Philips Cinema. Using the same dialogue, five directors each created a different film with a different genre. The idea Philips wants to communicate is that there are lots of ways to tell a story but only one way to watch them. And they might be right; that TV is just really cool. Together with the Ambiplayer the viewing experience is even more baffling. On YouTube the video was viewed by almost half a million people since 7 April.