Zynga: The Rise Of Social Gaming

Written by Niels Bellaar on May 30th, 2010 | 8 comments

Social Gaming; for many still a fairly new concept, but massive in the background. Take Zynga (Who? The company behind FarmVille, among others), for this Sunday evening a nice infograpic to show just how big social gaming is (getting).

Social gaming is not just a fun way to spend some free time, it’s also a great way for brands to interact with consumers in a non-intrusive manner. The popularity of Zygna’s games accompanied by the high level of gamers’ engagement make it a powerful advertising platform.

Click the image to enlarge

Read more on number 1 social gaming game FarmVille in Igor’s post.

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