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03/01/2012 by
5262 views

40 Smart Uses Of Social Video Metrics

Brands can still buy media, but attention can only be earned. That’s why CMOs will massively embrace social videos and video metrics in 2012, says eMarketer. So see below video and our list: 40 smart uses of social video metrics.

YouTube Preview Image

That’s why we wanted to share some examples, okay, well 40 examples, of actionable insights that CMOs could get from video tracking across the social web.

We are pretty sure this list will help CMOs to fuel their 2012 brand and business objectives.

The list with 40 smart uses of social video metrics, powerful videolytics and full social metrics:

1 Track your video views
2 Track your videos across 500+ video sharing portals
3 Measure your reach and engagement
4 Track Tweets of your video
5 Track Facebook shares of your video
6 Track comments of your video
7 Track ratings of your video
8 Learn about the creative power of your videos
9 Discover the long-tail effect of your videos
10 Discover your top viewing audiences by country
11 Measure the Costs Per View (CPV) of your videos
12 Measure your PR & Earned Media value
13 Discover what videos fly or die
14 Detect what videos your targets love and hate
15 Learn in what social hot spots your videos are embraced
16 Upload videos to multiple video sharing portals
17 Benchmark competitor videos against your own
18 Discover competitor video viewing peaks
19 Understand and measure competitor efforts
20 Discover social video shares of competitors
21 Enables you to track multiple videos for one campaign
22 Improve your creative power and future digital content strategies
23 Discover actionable insights and act upon them
24 Prove your natural seeding efforts with extreme low costs per contact
25 Measure free PR, Share of Voice (SoV) and earned media value
26 Save time with instant access to all external data
27 Manage information together in one (branded) dashboard
28 Measure videos at millions of blogs
29 Export video metrics data to Excel and PDF
30 Discover which video portals are important outside YouTube
31 Track videos of your brand ambassadors
32 Measure multiple campaigns at the same time
33 Review results from specific dates
34 Compare video results next to the overall campaign result
35 Discover when a video views start to drop
36 Learn about Strategic Social Seeding
37 Discover the power of the Owned – Earned- Paid value chain
38 Discover that content is king
39 Discover that distribution is queen
40 Discover why metrics is the emperor

What About You?
We would love to learn what other needs you have in the field of social video metrics? Please share them in the comments below.

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Source: ViralTracker