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13/12/2009 by
8992 views

Is Touch Of Gold The Best Viral EVER?

This week Brandrepublic published a top 10 best virals ever made and it puts Nike’s Touch of Gold video with Ronaldinho as the best viral ever.

Yes, this video is probably one of the most seen viral videos ever, with millions and millions of views and with EVERYONE talking about it and sure, it won several awards! But, is it really the best viral video ever??

Nike got everyone’s attention when they launched the viral video Touch of Gold featuring Ronaldinho, the best soccer player in the world (at that time), trying out his new Nike Gold shoes and amazed everyone by hitting the crossbar three times in a row. I remember everyone was talking about the viral video for ages! Discussing whether or not it was fake, was he really THAT good? And that was exactly the great thing about this viral! Everyone was talking about it and it let to huge online buzz and discussions.

But in my opinion this is not my favorite viral video ever, maybe because I’m not a big soccer fan. I can imagine if you are a fan it must be one of the best virals in history. I will share with you my two favorite viral videos. The first one is actually from my home country, Denmark, and I see that it made Brandrepublics top 10 list as number 6 – it is Dynamite surfing from Quicksilver create by Saatchi & Saatchi Denmark.

This video huge buzz in the media and especially the Danish media and the police was looking for suspicious people who could be behind this crime.

My second video I would like to mention is for Sony Bravia TV. This is great because it is just a simple, beautiful and well produced viral which in my opinon deserves some credit.

This is my personal favorite viral videos and I’m sure yours are different. Let me know which videos you think deserves some point to be on the list as best viral video ever – I’m sure I missed a few or ten :)