Comments on: Elf Yourself 2009 Is Live!

By: Shaping Youth » Pop Culture on Parade: JibJab’s Hilarious Manic Media Montage

Sun, 03 Jan 2010 21:13:17 +0000

[...] sphere from way back, but their personalized digital sendables have skyrocketed far beyond the Elf Yourself campaign which ViralBlog reports already chalked up 284 million visits since its launch in 2006 [...]

By: Jackie

Jackie — Thu, 12 Nov 2009 18:09:28 +0000

Great post, Paul – this is the most comprehensive review of Elf Yourself I’ve seen in terms of numbers and the success of this greeting!

You’d think this concept would get old, but it remains fun and addictive!

The integration of both Facebook Connect and Twitter, here and lots of recent campaigns, illustrates the importance of encouraging and facilitating a viral loop to your users.

I’ve written a bit more about it here: http://bit.ly/1D3xZE

Cheers,
Jackie

By: Fergus

Fergus — Tue, 10 Nov 2009 17:48:16 +0000

Well for my money they have done a pretty good job of stretching what could have been a tired idea.

Good on em. Looks like a cash cow for another year