Comments on: IKEA’s Facebook Campaign Gets Praise

By: BrandSocialism | Branding For Everyone – 30 Content SEO, Marketing, Creation, Strategy & Promotion Insights + Resources

Fri, 17 Jun 2011 17:16:06 +0000

[...] On the other hand campaigns for user contributions have proven the most viral in many cases. The IKEA Facebook tagging example is one of the best [...]

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By: Social Media Success Stories | Media Needle

Social Media Success Stories | Media Needle — Tue, 01 Mar 2011 22:01:34 +0000

[...] a social media campaign is the level of interaction the latter can offer users. Take, for example, IKEA’s wildly successful Facebook campaign in 2009. The campaign used one of Facebook’s most popular features, tagging, to encourage people [...]

By: Corey McMahon

Corey McMahon — Fri, 03 Dec 2010 01:06:07 +0000

Definitely need to be careful with the terms and conditions when running any promotions on Facebook. The newly updated promotions guidelines should make it much easier for small to medium businesses to get involved in this kind of thing though.

By: 30 Content SEO, Marketing, Creation, Strategy & Promotion Insights + Resources | SEOptimise

Wed, 04 Aug 2010 07:32:46 +0000

[...] On the other hand campaigns for user contributions have proven the most viral in many cases. The IKEA Facebook tagging example is one of the best [...]

By: 30 SEO, Social Media & Marketing Case Studies that Prove the ROI of it All - Ravi Shanker – Digital Marketing Solutions

Wed, 19 May 2010 14:24:59 +0000

[...] IKEA’s Facebook Campaign Gets Praise [...]

By: 30 SEO, Social Media & Marketing Case Studies that Prove the ROI of it All | Naperville SEO

Sat, 15 May 2010 07:33:43 +0000

[...] IKEA’s Facebook Campaign Gets Praise [...]

By: 30 SEO, Social Media & Marketing Case Studies that Prove the ROI of it All | SEOptimise

Fri, 07 May 2010 12:36:44 +0000

[...] IKEA’s Facebook Campaign Gets Praise [...]

By: pdsmarketing (Marketing Management)

pdsmarketing (Marketing Management) — Mon, 07 Dec 2009 07:15:41 +0000

Dobar primjer virusne kampanje na Facebooku (IKEA) http://tinyurl.com/yfhp8us

By: Jeff

Jeff — Tue, 01 Dec 2009 00:55:33 +0000

This is an interesting idea but I’m wondering if it’s technically a violation of Facebook’s terms of use. I thought that all contests/sweepstakes/etc. needed to be run on a separate platform or app that could run in Facebook such as Wildfire or similar. Maybe I’m not right about this but worth checking out further before you recommend this tactic to your clients.