Showing posts for author: Matthijs Roumen

Philips 140 Characters Versus Twitter Campaign

Philips created a brilliant campaign, located on the Twitter platform. In order to win a ...

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Bacardi Fails With Get Ugly Girlfriend Campaign

Bacardi launched a website in order to promote their beverage, the Bacardi Breezer. ...

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Flying Macbook French Mail Service Viral Video

Totally unexpected. How can a traditional company – with a more then traditional ...

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DC Shoes & Subaru’s Understanding Of Viral

Ken Block is a person with two passions. His shoe label (DC Shoes) from which he is the ...

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YouTube XL: Online Video Gets Ubiquitous

Yesterday YouTube launched YouTube XL, a platform that allows the user to view YouTube on ...

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Transformers: Social Media Audience Energizing

In June, Paramount Pictures will launch the sequel of the popular Transformer movie; ...

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Is Your Brand Ready For Digital Natives?

At Thursday the 14th of May I attented the CSN Conference in Amsterdam as a judge member of ...

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Five Essential Social Media Tips For Non-Profits

Non-profit organizations have a big benefit when it comes to engaging their audience ...

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Using Social Platforms To Boost Your Campaign

Today I came across the new movie of neverhidefilms, the video productions of Ray-Ban. ...

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Heineken’s New Walk-In Fridge Commercial

Earlier this year, Heineken aired their video called Walk In Fridge. It was originally ...

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Loved Brands Go Social Without Any Effort

I love my iPhone. I love the concept of the App store and I love FlightControl. And ...

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MINI Clubman: “Are We In A Viral?”

MINI knows viral and social marketing. Earlier MINI created two strong viral ...

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