Why Timing Is Crucial For Social Media
Some claim that marketing is not a rocket science. Maybe it’s not as difficult as sending Voyager to outer space, but for sure it is not simple and easy. Timing is everything, certainly in the social media space.
From a brand perspective and CMOs the question is not only “what to share” and through which channel(s), but more crucial is “when to share”. Here are some recommendations that are worth implementing.
There are for sure differences and what works for one channel and brand does not have to be successful for another one. Based on the results of 250.000 posts and 5 million clicks Argylesocial.com published an infographic with interesting Social Timing Insights.