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09/11/2007 by

Will Social Lending Communities Cut Out Banks?

Social lending or Peer2Peer lending. Will it cut out the banks?


It is human nature to judge things we do not know or do not use stuff ourselves yet. But as a marketer and trendwatcher I have trained myself to look at the same world, through a new pair of glasses, again and again. It’s hard sometimes, not to judge. I know.

Merijn tipped me about Social Lending Community Zopa. Zopa’s tagline I found challenging: Cut out the banks by borrowing at Zopa.

When I wrote about Smart Social Trading Community Zecco, I saw that sharing online broking wallets, is extremely popular in the US. Will united consumers initiaves get to phase 2, empowered by social media, sharing and the wisdom of crowds principle?

Is social lending a smarter, fairer and more human way of doing money? Is social lending a new financial revolution?

Will banks be the next middle men to be cut out at loaning money?

What About You?

Where do you stand on p2p lending or crowd-sourced funding?


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Igor Beuker
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Comments (1)

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