Be the first to know. Get our weekly newsletter.

newsletter_popup Join 25,000 of your peers. Get our stories delivered to your e-mail inbox every week.
Edit Interests

Articles Selected for You

No unread stories
 
ViralBlog Logo
Close this box

Sign-up to get the content you like


Our readers can personalize ViralBlog in Zite alike ways, and schedule e-mail alerts to get the most relevant answers to their specific questions.

Choose your sign-up method:

Could not connect to Twitter. Refresh the page or try again later.

 

By signing-up you agree upon our terms and conditions

 
22/08/2013 by
5331 views

US Open Plans Giant Social Media Wall

The US Open has planned a giant social media wall of 50 wide by eight feet tall, in addition of the many entertainment options the event already offers to tennis fans.

image

From August 26th through September 9th, 50-by-8-foot video wall will be placed next to Louis Armstrong Stadium, to display real-time social media commentary.

The official hashtag for the event is #usopen, fans will easily be able to share their photos, thoughts, and ideas, while keeping a keen eye on what is trending.

This wall is great for the awareness of the event, as well as awareness of the three sponsors of the social media wall:  Xerox, Esurance, and Chase.

f_14AUG13_431_ashe

The video wall will aggregate not just Tweets, but also relevant content will be pulled from social networks such as Facebook and Instagram.

All relevant content will also be displayed on usopen.org te keep  fans on site up to date on what’s trending.

The feeds will be monitored, reviewed and aggregated by IBM and IDS.

IBM deployed a similar effort at last year’s event. The ‘Game Changer Wall’ combined analytics and competition data. See the video below:

YouTube Preview Image

My Opinion?

I’m a big fan of giving a social treatment to sport events, great for awareness, great for engagement. So I really like the idea of the US Open Social Media Wall.

But this isn’t the first sport event that brings social media closer to fans around stadiums and event grounds.

San Francisco Giants @Cafe

MLB’s San Francisco Giants have an @Cafe inside AT&T Park that displays trending Giants-related tweets, Facebook posts and Instagram photos as well as check-ins and polls on a 12-by-4-foot social wall.

@cafe-giants

New Jersey Devil’s Mission Control

The New Jersey Devils have selected 25 social media savvy fans and named them the Devils Army Generals, through Facebook and Twitter to act as the voice of the team’s fan base using Devils’ social media platforms.

These “army generals” go by the handle @DevilsGenerals and are active in the social media command center of the Devils:

YouTube Preview Image

The US Open social media wall is great, but it would be even more awesome if fans could actually have an active role, such as the Devils has done.

What About You?
What do you think of the social media wall? Do you think the US Open should let fans have a more active role regarding their social media efforts? Any ideas to make this concept cooler?

Follow & Share
Want more stories on breaking with the status quo? Browse our category Viral & Social Video, join us on TwitterLinkedInFacebookPinterestRSS and get our weekly E-mail Newsletter for updates and free bonus content.

About the Author
Laurens Bianchi is an independent online (sport) marketing professional from the Netherlands and has been blogging on ViralBlog since 2008. Currently Laurens is also the Social Media Consultant for the Royal Dutch Football Association.

Photo social media wall: Artist’s rendering from USTA
Photo US Open event ground: USOpen.org

 

Follow Category?

Follow Author?

Laurens Bianchi
13 more

Follow Tags?

ATPFollowUnfollowawarenessFollowUnfollowcommand centerFollowUnfollowcontrol roomFollowUnfollowDjokovicFollowUnfollowfedererFollowUnfollowMurrayFollowUnfollownadalFollowUnfollownew yorkFollowUnfollowSharapovaFollowUnfollowsocial sportsFollowUnfollowsport marketingFollowUnfollowtennisFollowUnfollowtournamentFollowUnfollowusaFollowUnfollowusopenFollowUnfollowwilliamsFollowUnfollow
 

Comments (94)

  • Madridbet 21/09/2023, 08:19

    Good info. Lucky me I reach on your website by accident, I bookmarked it. Madridbet , madridbet giriş , madridbet güncel giriş , madridbet yeni giriş , madridbet giriş

     
  • Deneme bonusu 22/09/2023, 09:00

    Everything is very open and very clear explanation of issues. was truly information. Shellerim.org

     
  • Deneme bonusu 22/09/2023, 17:09

    Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across. Shellerim.org

     
  • Online Matematik Dersi al 01/10/2023, 01:41

    Thank you for great content. Hello Administ. online türkçe dersi al

     
  • Cami Halısı Manisa 02/10/2023, 08:31

    Good info. Lucky me I reach on your website by accident, I bookmarked it. Website: cami halısı istanbul

     
  • cami halısı istanbul 02/10/2023, 13:11

    Thank you great posting about essential oil. Hello Administ . Website: cami halısı istanbul

     
  • obesity treatment in Turkey 02/10/2023, 14:14

    Everything is very open and very clear explanation of issues. was truly information. Website: http://www.santenette.com/

     
  • obesity treatment 02/10/2023, 17:28

    Thank you for great information. Hello Administ . Website: http://www.santenette.com/

     
  • saricahali.com.tr 05/10/2023, 20:01

    After all, what a great site and informative posts, I will upload inbound link – bookmark this web site? Regards, Reader. Website: cami halısı istanbul

     
  • sex 12/10/2023, 04:11

    gazeteyenigun.com.tr spam website in world thank you

     
  • child porn 12/10/2023, 14:53

    Yalovahayat.com really cringe and spam website in the World i hated

     
  • teen porn 13/10/2023, 03:24

    Among millions of websites around the world, I am the king ikbalyildiz.com

     
  • Deneme Bonus veren siteler 11/11/2023, 13:15

    Thank you great post. Hello Administ . Website: Deneme Bonusu

     
  • Göbekli Cami Halısı 11/11/2023, 14:58

    Great post thank you. Hello Administ .

     
  • Casibom 19/11/2023, 15:07

    Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across.

     
  • Casibom Güncel Giriş 20/11/2023, 01:51

    Thank you for content. Area rugs and online home decor store. Hello Administ .

     
  • Casibom Güncel Giriş 20/11/2023, 09:01

    Thank you great post. Hello Administ .

     
  • Casibom 21/11/2023, 10:55

    Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me.

     
  • Casibom 29/11/2023, 03:28

    Thank you for great content. Hello Administ.

     
  • casibom 07/12/2023, 01:56

    Nice article inspiring thanks. Hello Administ .

     
  • casibom 07/12/2023, 05:38

    Thank you great post. Hello Administ .

     
  • Cami Halıları 07/12/2023, 10:34

    Thank you for great information. Hello Administ .

     
  • Cami Halıları 07/12/2023, 13:27

    Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me.

     
  • Diyarbet Güncel Giriş 09/12/2023, 10:52

    I really love to read such an excellent article. Helpful article. Hello Administ .

     
  • türkçe altyazılı porno 09/12/2023, 16:09

    Thank you for great content. Hello Administ. hdxvipizle hdxvipizle

     
  • Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across.

     
  • Everything is very open and very clear explanation of issues. was truly information.

     
  • türkçe porno 13/12/2023, 04:04

    Thank you great posting about essential oil. Hello Administ . hdxvipizle hdxvipizle

     
  • deneme bonusu forum 13/12/2023, 07:30

    Thank you for great information. Hello Administ . bahis forum bahis forum

     
  • Good info. Lucky me I reach on your website by accident, I bookmarked it.

     
  • casibom 16/12/2023, 01:14

    Thank you for great article. Hello Administ .

     
  • Casibom 16/12/2023, 01:43

    Thank you for great information. Hello Administ .

     
  • Thank you for great article. Hello Administ .

     
  • casibom 17/12/2023, 00:19

    Thank you great posting about essential oil. Hello Administ .

     
  • Casibom 17/12/2023, 00:42

    Everything is very open and very clear explanation of issues. was truly information. Casibom Website Giriş : Casibom

     
  • google 17/12/2023, 12:50

    Google is google

     
  • Betandyou 17/12/2023, 18:08

    Thank you for great content. Hello Administ. Website : https://www.saricahali.com.tr/

     
  • sex 17/12/2023, 19:41

    yazarhaber.com.tr Under the moonlight, whispers of the wind tell tales of forgotten dreams

     
  • Bahis Forum 18/12/2023, 09:03

    Good info. Lucky me I reach on your website by accident, I bookmarked it.

     
  • cami halısı 19/12/2023, 15:45

    Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across. Website : cami halısı

     
  • Onwin 19/12/2023, 22:17

    I really love to read such an excellent article. Helpful article. Hello Administ . Onwin , Onwin Giriş onwin

     
  • Onwin 20/12/2023, 04:12

    Thank you great post. Hello Administ . Onwin , Onwin Giriş onwin

     
  • Nice article inspiring thanks. Hello Administ .

     
  • cami halısı 21/12/2023, 18:41

    Thank you for great content. Hello Administ. Website : cami halısı

     
  • Diyarbet 22/12/2023, 06:57

    After all, what a great site and informative posts, I will upload inbound link – bookmark this web site? Regards, Reader.

     
  • Onwin 24/12/2023, 16:13

    Thank you great posting about essential oil. Hello Administ . Onwin Giriş Website: onwin

     
  • spam website 24/12/2023, 19:55

    Yazarhaber.com.tr It broadcasts matches unlimitedly without violating copyrights

     
  • Thank you great posting about essential oil. Hello Administ .

     
  • website 03/01/2024, 15:24

    Thank you for content. Area rugs and online home decor store. Hello Administ .

     
  • After all, what a great site and informative posts, I will upload inbound link – bookmark this web site? Regards, Reader.

     
  • Sarica Halı 06/01/2024, 00:35

    Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me. Website : cami halısı

     
  • vds sunucu 09/01/2024, 10:19

    Thank you for great article. Hello Administ .

     
  • Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me.

     
  • casibom 12/01/2024, 18:23

    Great post thank you. Hello Administ .

     
  • hacklink 17/01/2024, 04:30

    Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across.

     
  • Diyarbet 17/01/2024, 10:29

    I really love to read such an excellent article. Helpful article. Hello Administ . Diyarbet

     
  • hacklink panel 17/01/2024, 20:22

    Thank you for great information. Hello Administ .

     
  • onwin 21/01/2024, 17:24

    Everything is very open and very clear explanation of issues. was truly information.Onwin Giriş için Tıklayın onwin

     
  • onwin 22/01/2024, 07:55

    I really love to read such an excellent article. Helpful article. Hello Administ . Onwin Giriş için Tıklayın onwin

     
  • Sahabet 22/01/2024, 10:58

    Everything is very open and very clear explanation of issues. was truly information. Websiteye Giriş için Tıklayın. a href=”https://cutt.ly/SahabetSosyal/” title=”Sahabet” rel=”dofollow”>Sahabet

     
  • Tipobet 22/01/2024, 23:13

    After all, what a great site and informative posts, I will upload inbound link – bookmark this web site? Regards, Reader.Website Giriş için Tıklayın: tipobet

     
  • Tipobet 22/01/2024, 23:14

    Thank you for content. Area rugs and online home decor store. Hello Administ . Website Giriş için Tıklayın: tipobet

     
  • Tipobet 22/01/2024, 23:21

    Everything is very open and very clear explanation of issues. was truly information.Website Giriş için Tıklayın: tipobet

     
  • Tipobet 22/01/2024, 23:21

    Thank you for great information. Hello Administ . Website Giriş için Tıklayın: tipobet

     
  • Starzbet 23/01/2024, 11:16

    Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across. Website Giriş için Tıklayın. Starzbet

     
  • Tipobet 23/01/2024, 20:23

    Great post thank you. Hello Administ . Website Giriş için Tıklayın: tipobet

     
  • Tipobet 24/01/2024, 05:12

    Thank you great posting about essential oil. Hello Administ . Website Giriş için Tıklayın: tipobet

     
  • Starzbet 24/01/2024, 08:40

    Thank you for content. Area rugs and online home decor store. Hello Administ . Website Giriş için Tıklayın. Starzbet

     
  • Tipobet 25/01/2024, 01:19

    Thank you for great article. Hello Administ .Website Giriş için Tıklayın: tipobet

     
  • Tipobet 25/01/2024, 01:32

    Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me.Website Giriş için Tıklayın: tipobet

     
  • Tipobet 25/01/2024, 15:17

    Nice article inspiring thanks. Hello Administ . Website Giriş için Tıklayın: tipobet

     
  • Great post thank you. Hello Administ .

     
  • Thank you for content. Area rugs and online home decor store. Hello Administ .

     
  • I really love to read such an excellent article. Helpful article. Hello Administ .

     
  • Thank you for great content. Hello Administ.

     
  • türkçe altyazılı porno 16/02/2024, 21:07

    Great post thank you. Hello Administ . hdxvipizle hdxvipizle

     
  • Thank you great post. Hello Administ .

     
  • venusbet güncel giriş 17/02/2024, 06:20

    Thank you great posting about essential oil. Hello Administ . venusbet venusbet

     
  • asyabahis 19/02/2024, 06:36

    Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across.

     
  • betforward1.org 19/02/2024, 07:27

    Thank you for great information. Hello Administ . betforward extension betforward1.org

     
  • deneme bonusu veren siteler 21/02/2024, 04:55

    Good info. Lucky me I reach on your website by accident, I bookmarked it. venusbet deneme bonusu veren siteler

     
  • matbet güncel giriş 24/02/2024, 00:43

    Thank you for content. Area rugs and online home decor store. Hello Administ . matbet matbet

     
  • Sahabet resmi sitesi 26/02/2024, 14:08

    Thank you great posting about essential oil. Hello Administ .

     
  • Onwin Giriş 26/02/2024, 18:26

    After all, what a great site and informative posts, I will upload inbound link – bookmark this web site? Regards, Reader.

     
  • bycasino giriş 26/02/2024, 22:27

    Thank you for great information. Hello Administ .

     
  • bycasino güncel giriş 26/02/2024, 22:34

    Thank you for great article. Hello Administ .

     
  • bycasino giriş 26/02/2024, 22:34

    Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me.

     
  • bycasino güncel giriş 26/02/2024, 22:44

    Thank you great post. Hello Administ .

     
  • bycasino 26/02/2024, 23:06

    Good info. Lucky me I reach on your website by accident, I bookmarked it.

     
  • bycasino deneme bonusu 27/02/2024, 00:07

    Nice article inspiring thanks. Hello Administ .

     
  • Tipobet 02/03/2024, 04:35

    Everything is very open and very clear explanation of issues. was truly information.

     
  • Starzbet 02/03/2024, 16:24

    Good info. Lucky me I reach on your website by accident, I bookmarked it.

     
  • bahiscom 03/03/2024, 13:13
     
  • bahisal 14/03/2024, 01:07

    Nice article inspiring thanks. Hello Administ . Website Giri� i�in T�klay�n: Bahisal Giri�