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30/06/2010 by

Ray-Ban: Reservoir Walking

It looked like Ray-Ban have been hiding behind its tattooed glasses since their last, infamous “Guy Has Glasses Tattooed On His Face” back in January.

But last week I came across a new video for their Never Hide Films series to promote their glasses, it’s called “Resevoir Walking.”

Because the “Guy Has Glasses Tattooed On His Face” video was such a big hit (it’s viewed over a million times) we asked the guys of ViralTracker to show us some statistics about the “Resevoir Walking” video. But first things first; let’s start with the video.

Will this one too pass for a viral hit, or will it be like “Human Zoo” and “The Kiss“; around 20,000 views? Let’s have a look at the graphs and figures.

Although the video is only on-line since 22 June you can see total amount of views is about 60,000 and it has about 6,600 views a day. So we can easily say that although it isn’t a big hit, the video is bound to get more hits than the two combined and that Ray Ban still has its viral marketing facts straight, like we posted in 2009. Thanks to ViralTracker for the data.


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Aldi Souripet
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