Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This weeks Viral Friday #1 position goes to Guys Backflip into Jeans. Last year Ray-Ban’s viral “Guy catches glasses with face” became a huge internet success. Now we see a very similar video for Levi’s Jeans (according to Gawker). The runner up spot is for Humanitainment.com with The Empire Strikes Barack. Two weeks ago Humanitainment.com scored a Viral Friday top 3 ranking with their YouTube hit “Baracky: The Movie”, and now they do it again with “The Empire Strikes Barack”. Shark Surfer completes this week’s top 3. In the video, presumably for sun glasses brand Notorious, we see a surfer going out surfing with a white shark.
Do you want to see this week’s list from 1 to 10? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
For anyone who still has doubts about the power of social media, I recommend reading the story of James Karl Buck.
Twitter, the micro blogging platform, turned out to be his ‘get out of jail free’ card after he was arrested by Egyptian policemen.
On April 10th James Karl Buck, a UC Berkely graduate, was arrested in Egypt for taking photographs at a demonstration, Techcrunch reports. The first thing he did was utilise his Twitter network by texting the word ‘arrested’. Whether or not he was expecting Twitter to come to the rescue or it was just him telling the world what he was ‘doing’, it did prove to be the reason why he was a free man the very next day. Continue reading The Power of Social Media »
If you have what it takes to be part of the Playboy Family… Show it now at the YouTube Playboy Channel.
See the video message of Playmate Editor Holly Madison below, send in your 2 minute video and you might become the 55th Playboy Anniversary Playmate.
The best contestants will be invited to Los Angeles to get a fashion shoot, take the playmate test and get a tour through Hugh Hefner’s Playboy Mansion.
Playboy has struck a sponsored deal with YouTube, to run its 55th Anniversary Playmate Search. I feel that Playboy has already embraced mobile and social media in a smart way.
Shoot it. Upload. And win. That’s how MTV invites consumers to be part of the 2008 MTV Movie Awards-Movie Spoof Contest. A great viral idea by MTV.
Are you resourceful enough to make a hysterical movie spoof with absolutely no budget? If you are, you could find yourself standing onstage June 1 at the MTV Movie Awards in Los Angeles, receiving a Golden Popcorn statuette for Best Movie Spoof.
Seven finalists will win a trip to attend the big show and take home a sweet little Flip Video camcorder. But only the amateur auteur whose spoof collects the most votes on mtv.com will walk away with the MTV Movie Awards Golden Popcorn trophy!
Your masterpiece viral video must be less than three minutes in length and cannot contain any copyrighted music or video that you did not create yourself. Your spoof must be submitted via one of the MTV partner sites: Break, Buzznet, Daily Motion, Funny Or Die, Heavy, MySpace or Photobucket by May 11 2008.
Vegas Hard Rock Hotel launched its viral game campaign last week, to promote its weekend pool party Rehab. The micro site was designed by Jay Schwartz of IdeaWork.
The Vegas Hard Rock Hotel micro site allows users to play a viral game involving girl-on-girl fights in the pool where players can advance to levels ranging from cell phone throwing supermodel to axe murder.
[REC], from what I gather, is a Spanish Cloverfield wannabe. The scenes are shot in a deliberate amateurishness way to heighten the suspense and they are using the internet as their main form of promotion.
Edit: Thanks to Ian in the comments I now know Cloverfield was actually shot after [REC], which would make Cloverfield the wannabe!
Viral Friday is the weekly viral video chart of ViralBlog, showing the 10 most popular viral videos, commercials or user-generated videos, carefully selected and ranked by popularity, viral impact & spread.
This weeks Viral Friday #1 position goes to Love China. Chinese internet users en masse added “Love China” or “(L) China” to their MSN chat names as a patriotic gesture. The runner up spot is for Britain’s Got Talent: Michael Jackson. Opera singer Paul Potts became an internet meme thanks to Britain’s Got Talent and YouTube, will Michael Jackson imitator Suleman Mirza follow in his footsteps? Shortsbus.com completes this week’s top 3 with Trapped in an Elevator with Diarrhea. A funny parody to last week’s #1 position “Trapped in an Elevator for 41 Hours”.
Do you want to see this week’s list from 1 to 10? Go on then, and have a look! We’d like to hear your opinion about the virals. Have fun!
This viral UGC campaign by 3M’s Post-it I like a lot. Why? Since Post-it not only launched a standalone viral commercial (Super Sticky Man), but also took the strategic decision to build an online brand engagement theater inviting consumers to participate in a user created video competition.
3M Post-it have launched a branded YouTube Contest Page with an infomercial which explains clearly how the video competition works. And Post-it has launched this well designed (great usability) micro website.
Competition participants that upload their own created video to the Post-it website can win the grand prize of $10,000 cash!
Remember Dan Ackerman Greenberg? He caused quite a stir in the online marketing community after writing a guest post on Techchrunch in which he discussed some of his underhand tactics to get videos to go viral.
Later he claimed he was simply putting forward some of the ‘opportunities’ out there, rather than saying these were the tactics he used for his clients. Whatever the truth may be, he got plenty of attention.
Warner Bros must have been one of the interested parties as they’ve taken the concept and turned it into an online show. It’s called Viralcom and claims to give you a look into the ‘real world of viral marketing’. This is what it says on their website:
“Come behind the scenes at the web’s hottest “User Generated Content” studio for an exclusive look at the “real” viral video industry: a digital Hollywood where the A-listers are celebs like Chris Crocker and that Chocolate Rain guy, where everyone’s favorite YouTube classics are professionally produced, and where success hinges entirely on your number of “hits.”
So far 3 episodes and a trailer have been produced. The videos can be watched both on Youtube and the Viralcom Series website.
When making purchase decisions, affluent online consumers are using social media channels to share their own customer-service experiences and learn about those of others, according to a new study from the Society for New Communications Research, MarketingCharts reports.
Some 59% of respondents to a survey said they use social media to ‘vent’ about a customer-care experience.
More than 300 consumers who are active internet users participated in the survey, sponsored by Nuance Communications, focusing on how customer care influences brand reputation in light of the quickly growing adoption of social media.
Other key findings from the report, “Exploring the Link Between Customer Care and Brand Reputation in the Age of Social Media,” include the following: