Showing posts for author: Ingmar de Lange
8 Ways For Brands To Use Social Media More Effectively
Top marketing strategist Ingmar de Lange developed a model for brands to use social media ...
The Brand Utility: How Usefulness Can Go Viral (SlideShare)
If you think about a viral, you’re likely to think about entertainment: a funny YouTube ...
Digital Turns The Experience Economy Upside-Down
Digital turns the experience economy upside down. How will this affect CMOs and their ...