Instagram Overtakes Twitter, Hits 300 Million Users
Nine months after hitting 200 million users, Instagram now says 300 million people use its photo app every month, with 70% of them coming from outside the US.
Instagram’s been going strong for four years now, and despite fears that the acquisition by Facebook would screw it up, there’s now 70 million photos shared each day, and over 30 billion total.
Can you imagine, If you printed all the Instagram photos uploaded in a year, how far would they reach? The height of the Empire State Building? Everest? Outer space?
Photoworld made a cool one-pager which answers this question, check it out here.
With Instagram’s steady growth, the network is now looking to strengthen its authenticity.
Instagram announced to launch verified badges for celebrities, brands, and athletes so people don’t accidentally follow fake or look-alike accounts.
Although Instagram had no clear business model in the beginning, the company is slowly earning some revenue with promoted posts.
Advertising on Instagram is currently only available for a selected group of advertisers.
I’m a big fan of Instagram. Personally, the app helps me to express my passion for old doors in Paris, alleys in Barcelona and graffiti in Berlin. Professionally, Instagram is the fastest growing network for our clients.
Although Twitter supports visuals better these days, Instagram is a winner for me.
What about you?
Which network do you prefer? Instagram or Twitter?
Source: Instagram blog
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About the Author
Laurens Bianchi is an online marketing professional from the Netherlands and has been blogging on ViralBlog since 2008. Laurens is specialised in social media and content marketing in the sports, events and entertainment markets. Follow him on Twitter or contact him on LinkedIn.