Be the first to know. Get our weekly newsletter.

newsletter_popup Join 25,000 of your peers. Get our stories delivered to your e-mail inbox every week.
Edit Interests

Articles Selected for You

No unread stories
ViralBlog Logo
Close this box

Sign-up to get the content you like

Our readers can personalize ViralBlog in Zite alike ways, and schedule e-mail alerts to get the most relevant answers to their specific questions.

Choose your sign-up method:

Could not connect to Twitter. Refresh the page or try again later.


By signing-up you agree upon our terms and conditions

28/09/2009 by

MTV & Dell – Biggest Choir In The World

UK agency Mother London has recently launched Amplichoir, a campaign to create what potentially could be the biggest choir in the world. The new campaign for Dell and MTV invites visitors to upload video of themselves singing The Chordettes’ classic pop song “Lollipop,” which is then integrated into a massive chorus performance of the tune.

YouTube Preview Image

The singers can then share their videos with friends in order to earn votes. A jury will then decide on the best of the biggest vote getters, and two lucky singers will win VIP tickets to the MTV Europe Music Awards in Berlin.

People are invited to record their songs on the website. As Dell and MTV explain; it all started with one question “how can we make a cool combination of the technological expertise of Dell and the MTV-community of music-lovers and musical know-how?”

They decided to launch this platform to, hopefully, create the biggest choir in the world. The next coming weeks time will tell if Dell and MTV succeed. The Facebook page is also interesting to check out.

More: Creativity Online


Follow Category?

Follow Author?

Marc Metekohy
4 more

Follow Tags?