Ford Continues Social – Ford Fusion 41
As we covered previously Ford is really paving the way for social. Following its Fiesta Movement, Ford is seeking 2010 Fusion and Fusion Hybrid owners to participate in Fusion 41, an automotive relay race which aims to build awareness and excitement around the new Fusion. The Fusion owner of the winning team will have their vehicle paid off, and team members will win free gas for one year.
Eight participants will be chosen based on their passion for Fusion and their ability to share compelling information about the vehicle on the internet.
Four friends will join the chosen ones. Each team will be given a Fusion or a Fusion Hybrid and assigned a task to be completed in 41 hours. Why the number 41? It’s the number of miles per gallon the car gets.
The elaborate initiative is one that Ford hopes will pay off handsomely on the web. Applicants must already be 2010 Ford Fusion owners and have a minimum of 100 Facebook friends, as well as an active photo gallery. Clearly, Ford isn’t messing around as challengers will be picked based on their perceived passion, meaning that the more vocal you’ve been about your Fusion on Twitter, YouTube, Facebook, and other social sites, the more ideal contestant you’ll make for their Fusion 41 challenge.
Once selected, teams will receive a 2010 Ford Fusion, with complimentary gas, that will be used for the duration of the relay race. The vehicle will be passed like a baton between team members over a 3 week period that will include challenges, each to be completed within 41 hours, and tracked and documented online.
Related Stories
Follow Category?Social Media |
Follow Author?Marc Metekohy |
3 more
Follow Tags?facebookfordford understands social marketingford's smart social marketing approach |
Great post thank you. Hello Administ . asyabahis asyabahis
sekabet giriş
Thank you for great content. Hello Administ.
Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me.
Everything is very open and very clear explanation of issues. was truly information.
After all, what a great site and informative posts, I will upload inbound link – bookmark this web site? Regards, Reader.
Nice article inspiring thanks. Hello Administ .
Thank you great post. Hello Administ .
Thank you for great information. Hello Administ .
Thank you great posting about essential oil. Hello Administ .
Thank you for great article. Hello Administ .
Thank you for great content. Hello Administ.
Thank you great posting about essential oil. Hello Administ .
Great post thank you. Hello Administ .
Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across.
Thank you for great article. Hello Administ .
Thank you great posting about essential oil. Hello Administ .
Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across.
Hello! I could have sworn I’ve been to this blog before but after browsing through some of the post I realized it’s new to me.
After all, what a great site and informative posts, I will upload inbound link – bookmark this web site? Regards, Reader.
Thank you for content. Area rugs and online home decor store. Hello Administ .
Good info. Lucky me I reach on your website by accident, I bookmarked it.
I really love to read such an excellent article. Helpful article. Hello Administ .
Unibahis Giriş