Qualcomm’s Best Bus Stop EVER
For those who commute daily, the waiting time for a bus can sometime feel like ages.
But what if an interesting city-light ad at the bus stop encourages the passenger to check a web-site and after they do so, a surprise happens?
And by a surprise, I don’t mean the actual bus coming…
Qualcomm gave some lucky Los Angeles commuters the world’s greatest, best bus stop and later a ride of their lives. People waiting for bus could check a web-site that was part of an ad with tag lines, like “In a hurry?”, “Seen it all?”, and “Bored?” at the bus stop and visit the displayed URL address.
In a while, some cool things happened, see for yourself.
Best Bus Stop Ever
Puppy Bus Surprise
Horse and Carriage Surprise
Dog Sled Surprise
I simply love the videos, the idea and execution – turning something so simple into an amazing experience. Thus it’s not surprising the main video is so popular, already close to 1,7 million views.
And if you are interested in “Born Mobile” campaign, you can test yourself if you were born mobile and also see more of the amazing stuff at Qualcomm’s YouTube channel.
What About You?
Which one would you choose? Have to admit the puppies are adorable, but the truck…well, can’t help myself, but it looks like a rape-van. Not that I have seen one, but that’s how I would imagine one.
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